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The Social Media Spine: Building the backbone to your online presence

The document discusses the evolution of the internet from Web 1.0 to Web 2.0, emphasizing the shift from a corporate-based model to a community-driven approach focused on social media and user-generated content. It highlights the importance of engaging in online conversations and building relationships through social media platforms as an essential aspect of modern marketing. Furthermore, it outlines common social media tools and strategies for effective participation, stressing the need for an active online presence to respond to audience interactions.

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The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence
The Social Media Spine: Building the backbone to your online presence

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