Time to re-visit your Why
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This document summarizes a presentation given by Eddy Helm and Jade Tang for Raeburn House's Leading Change Day. The presentation discusses how great leaders inspire action by starting with the cause or "why" of their work. It provides examples of companies like Dove, Apple, and Lynx that communicate their cause effectively. The presentation urges leaders to clearly understand their own "why" and ensure everything they do advances their cause. It poses questions to help leaders evaluate if their organization truly understands and aligns with its shared purpose or "why".
Time to re-visit your Why
- 1. TIME TO REVISIT YOUR WHY Eddy Helm + Jade Tang Prepared with care for Raeburn House - Leading Change Day 17 August 2012
- 2. Who’s in the room? Eddy Helm Planner, Believer, Doer. Jade Tang Designer, Dreamer, Doer. Prepared with care for Raeburn House - Leading Change Day | 17 August 20 Eddy Helm + Jade Tang
- 3. Presentation overview: • How great leaders inspire action - Start with Why. • Putting the cause into your communication • Group Discussion Prepared with care for Raeburn House - Leading Change Day | 17 August 2012 Eddy Helm + Jade Tang
- 4. Why? “People don’t buy what you do, they buy why you do it” Simon Sinek Prepared with care for Raeburn House - Leading Change Day | 17 August 2012 Eddy Helm + Jade Tang
- 5. WHY = YOUR CAUSE Prepared with care for Raeburn House - Leading Change Day | 17 August 2012 Eddy Helm + Jade Tang
- 6. Dove Cause: To make women feel beautiful everyday Prepared with care for Raeburn House - Leading Change Day | 17 August 2012 Eddy Helm + Jade Tang
- 7. Apple Cause: Providing tools for creative minds Prepared with care for Raeburn House - Leading Change Day | 17 August 2012 Eddy Helm + Jade Tang
- 8. Lynx Cause: To give guys the edge in the dating game Prepared with care for Raeburn House - Leading Change Day | 17 August 2012 Eddy Helm + Jade Tang
- 9. Australian Foundation for the Blind Cause: To show support to people who are blind Prepared with care for Raeburn House - Leading Change Day | 17 August 2012 Eddy Helm + Jade Tang
- 10. “ What am I doing to make the boat go faster? ” – The ‘go to’ question Prepared with care for Raeburn House - Leading Change Day | 17 August 2012 Eddy Helm + Jade Tang
- 11. Remember: • Clearly understand WHY you exist • Make sure everything you do advances your cause Prepared with care for Raeburn House - Leading Change Day | 17 August 2012 Eddy Helm + Jade Tang
- 12. Do you know your Why? Why? How? What? Prepared with care for Raeburn House - Leading Change Day | 17 August 2012 Eddy Helm + Jade Tang
- 13. Do you know your Why? Would everyone in your organisation agree? Why? How? What? Prepared with care for Raeburn House - Leading Change Day | 17 August 2012 Eddy Helm + Jade Tang
- 14. Do you know your Why? How do you currently make strategic decisions? Why? How? What? Prepared with care for Raeburn House - Leading Change Day | 17 August 2012 Eddy Helm + Jade Tang
- 15. Do you know your Why? How do you know when the alignment is right? Why? How? What? Prepared with care for Raeburn House - Leading Change Day | 17 August 2012 Eddy Helm + Jade Tang
- 16. THANK YOU Raeburn House Leading Change Day Prepared with care [email protected] [email protected] Prepared with care for Raeburn House - Leading Change Day | 17 August 2012 Eddy Helm + Jade Tang