Evaluation 5

Evaluation 5

• 1.
  Evaluation 5 How didwe attract/address target audience
• 2.
  Who is ourtarget audience? We believe our target audience to be males aged 18-30. Our thriller is based around a dark and disturbing subject, full of alarming and sinister scenes, which is why we believe that it is only likely to appeal to a certain type of audience. Our thriller could be considered as a stereotypical mainstream horror/thriller. We hope to appeal to this audience but also to an indie smaller audience because our thriller is a n independent production. Not only do we hope that our primary audience will enjoy our thriller but we hope that our secondary audience, e.g families of our primary audience will be able to watch it.
• 3.
  Attracting Our AudienceThrough Actors Our main actress is a young teenage girl, it was important for her to be good looking because our target audience is male, and having a young and attractive main character is something else that will appeal and lure men in to watch the film and maybe wider our target audience. She plays a stereotypical blonde haired innocent and naive character who is unaware of what will happen to her, similar to characters like the female character in opening five minutes of “Scream”.
• 4.
  Attracting Our AudienceThrough Actors Although you don’t see the main actor in our opening sequence you are aware he is there, when he chases the young girl and you hear his voice throughout. This element of a dark and mysterious man will help create suspense and tension, while attracting the audience to finding out the identity of the character
• 5.
  Attracting Our AudienceThrough Costumes The young girls costumes, is a typical school uniform which will hopefully appeal to a slightly younger audience as they may be able to relate to the character. During the opening sequence her costumes changes to a ripped and ruined version, which will present her as a weaker character again appealing to the men who will instantly feel more dominant and powerful, as it is known that the women are almost always the victims while the men are shown to have more power.The torn version also adds to a more attractive look, as it becomes more revealing.
• 6.
  Attracting Our AudienceWith Previous Films Our target audience: males ages 18-30, are expected to like films that are similar and inspiration to ours. These are films and actors such as “Dr Hannibal Lecter- Silence of the Lambs” and “Scream”. As our thriller conforms to the ideas of mainstream high concept thrillers, we are more than sure that our target audience will be the same as our inspiring films, we also hope to appeal to a smaller mainstream audience as ours will be an independent project, unlike the films I have listed above.
• 7.
  Attracting Our AudienceThrough Sub-Genres Our thriller has several sub-genres these include horror and is counted as a psychological thriller. Due to it being a psychological thriller, we could attract a more intellectual audience because watching it you would have to think about what was going on to understand the film.
• 8.
  Attracting Our AudienceThrough Film Categories Violence is something that is shown throughout our film, this is due to the cannibalistic serial killer. We tried to create this violence as successfully as we were able. If our film shows violence it is going to target the young part of our target audience, violence is both thrilling and scary and builds the excitement of our piece which will attract a wider audience.
• 9.
  Attracting Our AudienceThrough Film Categories Horror is something else that plays a massive part in our thriller. Like violence it is built throughout until it reaches its climax. The horror of the piece shows how mentally ill our protagonist is. We emphasised the horror through the use of makeup and fake blood, to connote this sense of horror and fear. Although and horror and violence attracts the same audience, hopefully including both will widen the audience and attract people who wouldn't normally be interested in thrillers but horrors instead.
• 10.
  Attracting Our AudienceThrough Marketing Due to our low budget production budget, our marketing campaign will only be done online and over the internet. This is an appealing way for our target audience as young people tend to spend most of their time online anyway. This way our target audience can share and talk about it online with their friends through sites like “Facebook, Twitter and Youtube”
• 11.
  Evaluation 5 How didwe attract/address target audience
• 12.
  Who is ourtarget audience? We believe our target audience to be males aged 18-30. Our thriller is based around a dark and disturbing subject, full of alarming and sinister scenes, which is why we believe that it is only likely to appeal to a certain type of audience. Our thriller could be considered as a stereotypical mainstream horror/thriller. We hope to appeal to this audience but also to an indie smaller audience because our thriller is a n independent production. Not only do we hope that our primary audience will enjoy our thriller but we hope that our secondary audience, e.g families of our primary audience will be able to watch it.
• 13.
  Attracting Our AudienceThrough Actors Our main actress is a young teenage girl, it was important for her to be good looking because our target audience is male, and having a young and attractive main character is something else that will appeal and lure men in to watch the film and maybe wider our target audience. She plays a stereotypical blonde haired innocent and naive character who is unaware of what will happen to her, similar to characters like the female character in opening five minutes of “Scream”.
• 14.
  Attracting Our AudienceThrough Actors Although you don’t see the main actor in our opening sequence you are aware he is there, when he chases the young girl and you hear his voice throughout. This element of a dark and mysterious man will help create suspense and tension, while attracting the audience to finding out the identity of the character
• 15.
  Attracting Our AudienceThrough Costumes The young girls costumes, is a typical school uniform which will hopefully appeal to a slightly younger audience as they may be able to relate to the character. During the opening sequence her costumes changes to a ripped and ruined version, which will present her as a weaker character again appealing to the men who will instantly feel more dominant and powerful, as it is known that the women are almost always the victims while the men are shown to have more power.The torn version also adds to a more attractive look, as it becomes more revealing.
• 16.
  Attracting Our AudienceWith Previous Films Our target audience: males ages 18-30, are expected to like films that are similar and inspiration to ours. These are films and actors such as “Dr Hannibal Lecter- Silence of the Lambs” and “Scream”. As our thriller conforms to the ideas of mainstream high concept thrillers, we are more than sure that our target audience will be the same as our inspiring films, we also hope to appeal to a smaller mainstream audience as ours will be an independent project, unlike the films I have listed above.
• 17.
  Attracting Our AudienceThrough Sub-Genres Our thriller has several sub-genres these include horror and is counted as a psychological thriller. Due to it being a psychological thriller, we could attract a more intellectual audience because watching it you would have to think about what was going on to understand the film.
• 18.
  Attracting Our AudienceThrough Film Categories Violence is something that is shown throughout our film, this is due to the cannibalistic serial killer. We tried to create this violence as successfully as we were able. If our film shows violence it is going to target the young part of our target audience, violence is both thrilling and scary and builds the excitement of our piece which will attract a wider audience.
• 19.
  Attracting Our AudienceThrough Film Categories Horror is something else that plays a massive part in our thriller. Like violence it is built throughout until it reaches its climax. The horror of the piece shows how mentally ill our protagonist is. We emphasised the horror through the use of makeup and fake blood, to connote this sense of horror and fear. Although and horror and violence attracts the same audience, hopefully including both will widen the audience and attract people who wouldn't normally be interested in thrillers but horrors instead.
• 20.
  Attracting Our AudienceThrough Marketing Due to our low budget production budget, our marketing campaign will only be done online and over the internet. This is an appealing way for our target audience as young people tend to spend most of their time online anyway. This way our target audience can share and talk about it online with their friends through sites like “Facebook, Twitter and Youtube”