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Using LinkedIn To Get Business
- 1. Using LinkedIn toget Business Ashish Kulkarni
- 2. Glasgow Business Network •Focused on helping local businesses and charities • A well established, helpful leadership team able to help with business start-up, tax advise, business finance, payroll and book keeping, web design, graphic design, business purchase and sale, business growth, etc. and honest business advise/mentoring. • Inspiring regular events
- 3. TouchBase Business Centre •7 Training Rooms – from £25 per day • Virtual Office • Mail Forwarding • Free SECURE Wi-Fi • Free Parking • All proceeds go to Sense Scotland – a national lottery award winning charity • Disability friendly
- 4. Business Needs • Inspiration • Products / Services • Customers • Cash-flow • This presentation aims to help you get customers using LinkedIn
- 5. This presentation • Skimsover LinkedIn and LinkedIn profile • Concentrates on getting business using LinkedIn • All of us are happy to work hard. This presentation gives some guidance on how to use LinkedIn and work smarter.
- 6. LinkedIn • Professional SocialMedia • Connect with other professionals – Business Owners – Entrepreneurs – Forward thinking employees • Your online CV • Collect recommendations • Raise your profile
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- 10. Customers – whoare they? • They buy and they pay • They fall into a specific category – Age – they have minimum and maximum age – Gender – some businesses are gender specific – Marital status – Single, Engaged, Married, etc. – Business type – Alternate Therapists, Property Management Companies, Hotel Owners, etc. – Other specifics – the more specific, the better. • Remember, Everyone = No one
- 11. Selling makes menervous • We are all good at what we do. But, modesty is drilled into us from an early age. • We don’t like to beat our own drum. • Trying to sell or Selling makes us all nervous. • People put up barriers when we try to sell which makes it worse. • But, we all have bills to pay and so, we have to sell.
- 12. LinkedIn for BusinessDevelopment • Plan an event • Keep the event about information sharing and soft sale – everyone loves FREE • Invite your potential customers to this event • You can use LinkedIn to create an event • You can use LinkedIn to find the right people and invite them to this event
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- 17. Advanced people searchresults
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- 19. TouchBase – anideal venue • You can host your events at TouchBase. • TouchBase are offering a discount at the moment. You can speak to Ellen Tolsma to find out more.
- 20. Collaborators – whybother? • A business owner who has same customers or type of customers as you • Someone who is not your direct competitor • Someone who is reliable, good at what they do and you can work with • Someone you can pass business to • Someone who will pass business to you • A good collaborator is priceless
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- 23. Summary • It isimportant to know who your potential customers are • A collaborator can pass you many customers • LinkedIn can help you find and get in touch with potential customers as well as potential collaborators
- 24. How to contactme • Email – [email protected] • Mobile – 07748107492
- 25. What next? • Jenand Elle’s story
- 26. What next? • Iam offering a FREE group coaching for 7 members of GBN over a period of 3 months – Define your potential customers – Define your potential collaborators – Define strategies to contact them – Set and achieve targets – Just one meeting per month – Follow-up in 6 months – Available for advise by email
- 27. What next? • Ihave pre-selected the following 3 members: – Leeann Horton – Gordon Saunders – Maureen Leach • I would like to offer 4 more members this opportunity.
- 28. What next? • Thereis a Social Event on the evening of Monday 23-July-2012. Please RSVP now!!!