This document discusses catering to the evolving needs of female clients through microfinance. It notes that involving women in financial decision making increases household incomes and economic growth. Some challenges to women's economic participation include cultural beliefs and a lack of products tailored specifically for women. Microfinance institutions can help address this by introducing women-focused financial products and trainings. Case studies of Kashf Pakistan and CARD in the Philippines show both good practices like social mission tracking as well as ongoing challenges around sustainability and outreach.