Visitor Analytics Getting Started Guide

Visitor Analytics Getting Started Guide

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  Getting Started WithVisitor Analytics Checklist
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  A Note FromOur Own Marketing Chieftain User experience has always been a key foundational pillar of our product development here at Visitor Analytics, with poor UX having historically been a major shortcoming of website analytics platforms. We work tirelessly - across marketing, success, support, and product - to ensure that once you are inside our platform, you are able to quickly reap the benefits of its intelligence This Checklist has been designed to assist you in getting started and begin experiencing each feature that we provide across our 3 intelligence pillars - performance statistics, visitor behavior analytics, and visitor communication. We will soon be updating our platform with further tutorials and guidance to support you further in this area. Don't forget to refer to our support pages and to reach out to us directly should you have any issues or requests. Matt Sarson Chief Marketing Officer Visitor Analytics 2
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  A 9-Step Roadmapto Effective Website Intelligence Get Visitor Analytics up and running Set up the Project Structure Get Comfortable with Your Dashboard Check Out Your Traffic Structure Create Your First Campaign Check out our Visitor Behavior Features Connect Directly with Your Visitors Carry out Informed Website Optimization Consider Upgrading Your Visitor Analytics Account 3 1 5 9 2 6 7 8 3 4
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  Sign up toVisitor Analytics, if you haven’t already Install our tracking code into your website Confirm your email address Go to the Privacy Center and select your privacy level Complete your profile Collect data on your first website visitor - even if that’s you Visit Our Integrations Support Page 4 1 Get Visitor Analytics Up and Running
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  5 Choose your company’sVisitor Analytics power user(s) Identify your company’s KPIs Take advantage of our support resources to guide your development Set a timeline for your initial adoption of Visitor Analytics Identify key benefit-based milestones for your website optimization work 2 Set up the Project Structure
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  6 Scroll through thedashboard to get accustomed to the key numbers and measurements Toggle the graph to see how it visualizes different time windows Use the drop down graph menu to compare different time periods 3 Get Comfortable with Your Dashboard Visit Our Dashboard Support Page
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  7 Visitor Analytics Dashboard 3
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  Identify your mostpopular webpages Compare the performance of your various marketing channels Pinpoint the most common geographical locations of your web traffic Understand the device, browser, and operating system preferences of your visitors Use this information to improve your ICPs 8 4 Check Out Your Traffic Structure Visit Our Traffic Structure Support Page
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  9 Website Visitors InteractiveMap 4
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  Generate a campaignUTM code Create a unique landing page with your website builder Launch your campaign (always remembering to use UTM links) Use visitor analytics to measure traffic and analyze success Assess how campaign traffic behaves on your webpages Set up your first funnel to understand to what extent users step through your campaign journey 10 5 Create Your First Campaign Visit Our Campaigns Support Page
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  11 Activate a heatmapon your homepage Watch a session recording from a website visitor type of your choice Create a conversion funnel Marry your behavioral analytics observations with concrete performance statistics Integrate such findings into a report to share with your team and/or Manager 6 Check out our Visitor Behavior Features Visit Our Visitor Behavior Support Page
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  12 Visitor Analytics’ Heatmap 6
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  Identify a websiteissue that you’d like direct customer feedback on Carry out a website survey Integrate a poll into one a relevant webpage 13 7 Connect Directly with Your Visitors Visit Our Visitor Communications Support Page
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  14 Visitor Analytics’ WebSurvey 7
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  15 Assess your website’sperformance against KPIs Use Visitor Analytics to identify key webpages, channels, or metrics to improve Carry out improvements and use visitor behavior analytics and visitor communication to aid optimization Use Visitor Analytics to analyze improvements and guide future work Report your progress to your manager and/or C-Suite 8 Carry out Informed Website Optimization
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  Upgrade Your VisitorAnalytics Account As your website flourishes, upgrade your plan to increase your traffic and feature limits Or choose a premium plan if you want to begin analyzing more websites within our platform If you’re an agency or SaaS solution, take a look at our unique Analytics-as-a-Service and White Label propositions Spread the word, help others to get onboard the website intelligence gravy train, and benefit from our great referral benefits 16 9 Compare Our Payment Plans
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  Need More Help SettingUp? Visit Our Support Page 17 Our website’s support section has all the guides, resources, and other information to resolve any problem you’re having.
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  Sign in toYour Account Your Complete Website Intelligence Platform Our software provides you with a way to accurately analyze both website statistics and its visitors themselves, as well as to communicate directly with your customers and prospects - all in one app. Performance Statistics The foundation for effective site auditing and building your online presence. Visitor statistics Page performance Hardware information Campaign performance Events tracking Session recordings Heatmaps Conversion funnels Polls Surveys User Behavior Comprehensive toolkit for analyzing how users interact with your website on every level. Visitor Communication Supplement statistical and behavioral data with direct website user engagement. 18
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  Welcome to aPrivacy-Perfect Community of 2.5M+ Users Data privacy will continue to be our first priority. We offer settings that comply with every data privacy law: CCPA, GDPR, TTDSG, ePrivacy, and more. And as these laws change, our first priority will be to stay up to date so your data is always safe with us. With more than 2.5 million active users from 190 countries and offering a complete website intelligence platform for any business, Visitor Analytics is one of the leading online analytical solutions worldwide. Disclaimer: The vendors of Visitor Analytics SRL give notice that this document is produced for the general promotion of the software only and for no other purpose. Receipt of these particulars do not form part of any contract and are for guidance only and have been prepared in good faith to give a fair overall view of the software and martech landscape and are believed to be correct as at the date of publication. The content relating to the past and/or current performance of the software is not necessarily a guide to its performance in the future. Prices quoted may be based on a conversion rate when the document was created and may vary. Copyright © All content in this document, including without limitation, logos, text, images, graphics etc are protected by copyright and/or design right owned by Visitor Analytics SRL. No license is granted to copy, reproduce, use or otherwise deal in Visitor Analytics content, including any copyright or design right work of Visitor Analytics.