What have you Learned from your Audience Feedback?

What have you Learned from your Audience Feedback?

• 1.
  Evaluation - Question3 What have you learned from your audience feedback?
• 2.
  Who is yourtarget audience? Young men seem to be one of the main audiences for Urban Drama Films as it's exciting and ruthless and gives the audience an insight on gang life. Also young adults from 14 upwards possibly from London would be interested possibly by the Urban Drama genre as it shows them what actually occurs near where they live.
• 3.
  Questionnaire – SurveyMonkey For our audience research, I used the website survey monkey to distribute a questionnaire. This helped me significantly as it was easy access for my target audience and allowed me to put the feedback easily into graphs.
• 4.
  Questionnaire - Feedback Hereare some examples of the audience feedback from using the source, survey monkey. On the top left, is the different replies to, ‘what you would expect to see in an Urban Drama poster’ question. This question was extremely useful during the production process of my poster and magazine front cover as I referred to these responses multiple times during construction. Also, it gave me greater understanding of what mise-en-scene to incorporate in the iconography of the trailer, poster and magazine. The feedback in the bottom left corner, helped significantly with the colour scheme of the poster and magazine. Finally, the last question gave me an insight to what type of urban drama is preferred by the demographic, as an Urban Drama film can fit into many different pockets. It also helped with the structure and storyline of the trailer.
• 5.
  Here is mymagazine front cover and poster. As you can see the audience feedback on the previous side had influenced my products massively. The specific ‘crime’/‘gangster’ genre, colour scheme and mise-en-scene are all portrayed based on the audience feedback which helped not only depict the genre but also the storyline.
• 6.
  Questionnaire - Feedback Weasked the target audience, from a list of Urban Drama films, ‘what ones they have seen and liked’. We purposely ask which one they ‘liked’ so we could see the top Urban Drama films and focus on the aspects they include. ‘Kidulthood’ was clearly the most popular answer which reflects back to previous questions. From this information it is evident that a gang type of story line is preferred in genres audience and we used this information. This question was very useful as it sparked many ideas on what to involve and base the trailer around as this is what the target audience think of when hearing the words 'Urban Drama'. Some responses were: ‘violence’, ‘estates’, ‘crime’ etc. As you can see we have taken this information in and used it throughout the whole trailer.
• 7.
  Audience Mood Board& Brainstorm This is my genre mood board showing the genre, Urban Drama that significantly relates to the target audience. These images consist of the clothing, foods, music and technology the target audience relates to signifying. From completing this I felt that I gained some knowledge of what mise-en-scene could be involved in each production & what the audience find appealing. This is the brainstorm based around the genre, Urban Drama. It highlighted all the key aspects of the audience we were targeting. This allowed us to directly link this information with the trailer, poster and magazine.
• 8.
  Trailer Feedback We decidedto show everyone the clips that we had previously filmed (not edited fully) to gain some reference of what was good and what we needed to improve on. We recorded this feedback and some responses were: “need more dialogue scenes” “when filming the shots, extend them for editing” “more close-up shots” These comments were crucial as from the critical feedback we went and took more shots in relation to their comments which improved our trailer significantly.
• 9.
  Trailer, Poster andMagazine Throughout the construction of filming and editing, we also received feedback from our class teacher, students and unknown people (YouTube viewers). This was very helpful as they gave critical, honest opinions on what we done and what needs to be added/improved. This prove to be effective feedback as it allowed us to make our trailer look more impressive and professional. To conclude, I have realised that audience feedback plays a massive role throughout the construction