Anyone who knows me well, knows I'm a shopping freak. There, I admit it. And given my over 25 years in shopper marketing, I've been allowed to revel in my passion. Having worked with some of the most prolific brands in the world (i.e. The Coca-Cola Company, L'Oreal, GlaxoSmithKline, General Mills, Nestle, Johnson & Johnson, Hostess) and with the world's biggest retail giants, including Walmart, last fall I started my own MULTICULTURAL shopper marketing firm, The ShopShop, Inc. -- with a lot of encouragement from colleagues, previous bosses and even competitors at the time!
Based in Los Angeles, The ShopShop, Inc. (or as my Latina mom says "El ChopChop") specializes in understanding the
Anyone who knows me well, knows I'm a shopping freak. There, I admit it. And given my over 25 years in shopper marketing, I've been allowed to revel in my passion. Having worked with some of the most prolific brands in the world (i.e. The Coca-Cola Company, L'Oreal, GlaxoSmithKline, General Mills, Nestle, Johnson & Johnson, Hostess) and with the world's biggest retail giants, including Walmart, last fall I started my own MULTICULTURAL shopper marketing firm, The ShopShop, Inc. -- with a lot of encouragement from colleagues, previous bosses and even competitors at the time!
Based in Los Angeles, The ShopShop, Inc. (or as my Latina mom says "El ChopChop") specializes in understanding the