Specialist creative marketing and strategic design consultant with a focus on brands that sell products or services through networks of local sales or franchise outlets, such as Citroen UK, Suzuki, St John Ambulance and Continental Tyres. Through-the-line expert with many years experience of frontline marketing - that is taking national campaigns and making them work really effectively at a local level in a range of sectors such as automotive, charity, hospitality and education.
I'm a strong believer in a bottom-up approach to marketing rather that a top-down one. People live locally, do business locally and when it come to it people prefer to buy from people.
National brands should re...
Specialist creative marketing and strategic design consultant with a focus on brands that sell products or services through networks of local sales or franchise outlets, such as Citroen UK, Suzuki, St John Ambulance and Continental Tyres. Through-the-line expert with many years experience of frontline marketing - that is taking national campaigns and making them work really effectively at a local level in a range of sectors such as automotive, charity, hospitality and education.
I'm a strong believer in a bottom-up approach to marketing rather that a top-down one. People live locally, do business locally and when it come to it people prefer to buy from people.
National brands should re...
