Deployment frequency accelerator

Step-by-step checklist for increasing deployment frequency.

  1. Capture baseline metrics: deployment frequency, lead time, change failure rate, and mean time to restore.
  2. Align leadership and teams on target cadence, risk appetite, and rollback expectations.
  3. Ensure feature flag or release toggle platform is available and integrated with deployment tooling.
  4. Audit CI/CD pipeline duration; shard tests, cache dependencies, and remove serial bottlenecks to hit agreed SLAs.
  5. Enable automated promotion of green builds to staging with smoke tests, health checks, and observability hooks.
  6. Provide self-service deployment pathways (chatops, CLI, portal) with built-in guardrails and logging.
  7. Establish progressive delivery or canary patterns for critical services.
  8. Review deployment metrics weekly; log improvement experiments with owners and due dates.
  9. Share successes and lessons during engineering demos or newsletters to reinforce adoption.

Prerequisites

  • Observability stack with deployment annotations and alerting tuned to customer impact.
  • Platform engineering capacity to evolve pipelines and support progressive delivery tooling.

Pitfalls

  • Treating frequency as a vanity metric without pairing it with quality indicators.
  • Neglecting stakeholder communications and release notes as cadence increases.
  • Allowing flaky tests to erode confidence in rapid deploys.

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