Welcome to the Meta for Government and Nonprofits Blog
Browse recent blogs to stay up to date with the latest product and policy announcements and best practices from Meta technologies.
Make this giving season your most impactful yet
Learn how nonprofits can use Meta offsite donation tools to boost fundraising.
Introduction to A/B Testing
A/B Testing is a simple yet powerful measurement tool for comparing multiple versions of your ad strategy.
Teen Accounts and More Support for Schools and Teachers
As part of our commitment to supporting parents and protecting teens, we’re always working on new ways to keep teens safe on our apps,
Additional guidance on ending political, electoral and social issue advertising in the EU
Additional guidance on ending political, electoral and social issue advertising in the EU
How to Get Started with Meta Ads Reporting
Ads Manager reporting is your primary measurement tool to understand the performance of your campaigns.
Changes to Meta Advertising Invoices in Brazil
Starting January 1, 2026, two distinct changes will affect your Meta advertising invoices in Brazil.
Best Practices for Running a Brand Lift Study
Brand Lift uses experimental design to measure incremental brand results by polling people to assess the impact of a campaign on metrics.
Best Practices for Running a Conversion Lift Study
Meta’s Conversion Lift studies measure the incremental impact of your ads on conversions using test and control groups.
Ending political, electoral and social issue advertising in the EU
Ending political, electoral and social issue advertising in the EU in response to incoming European regulation
