Best Creative Management Software

Compare the Top Creative Management Software as of January 2026

What is Creative Management Software?

Creative management software helps marketing teams and creative professionals plan, produce, collaborate on, and distribute digital content efficiently. It provides tools for asset management, version control, workflow automation, and approval processes to streamline the entire creative lifecycle. The software often includes customizable templates, project tracking, and integration with design tools to enhance productivity and maintain brand consistency. By centralizing creative assets and communication, it improves collaboration among designers, marketers, and stakeholders. Creative management software is essential for agencies and enterprises aiming to deliver high-quality, on-brand content faster. Compare and read user reviews of the best Creative Management software currently available using the table below. This list is updated regularly.

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    Papirfly

    Papirfly

    Papirfly

    Papirfly is a SaaS leader in Digital Asset Management (DAM) and on-brand, template-based content creation. Our suite of solutions empowers global brands to organize, showcase, create, and integrate digital assets across every channel—from video and social to print. Serving over 1 million users across more than 1,500 of the world’s most recognized brands, including Mercedes-Benz, Mondelez, and Goldman Sachs, Papirfly helps organizations achieve brand consistency and creative efficiency at scale. Following the 2021 merger of Papirfly and Brandmaster, the Papirfly Group has expanded to include Papirfly, Keepeek, Brandpad, and Adgistics—uniting decades of innovation under one vision: enabling every team to bring their brand to life, everywhere.
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  • 2
    Otterfish

    Otterfish

    Otterfish

    Otterfish is the easiest way to create and run Facebook Ads and Instagram Ads. We have built it especially for SMEs that struggle to find time or skills for Digital Marketing, Otterfish makes it so easy anyone in your team can run high performing Ads! The software offers features such as ad creation, publishing, audience testing, performance tracking and more. Free plan available, try it today. Finally – a place to store all your content and the data attached to it. Creative Brain™ means every image, creative, ad and product is tagged so when you need a high performing image of a certain product, it’s at your fingertips. Gone are the days of guessing who your audience is or what creative inspires them. With Audience tests you simply pick an image. Otterfish will do the rest serving each real audience the image and caption, allowing you to quickly compare multiple audience sets in no time.
    Starting Price: $19.99 per user per month
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    Aitarget Tech

    Aitarget Tech

    Aitarget Tech

    Aitarget Tech is a paid social platform for dynamic ads and personalized videos at scale. We provide software and managed service for ecommerce and tech clients seeking to improve their user acquisition and conversion campaigns. Our key areas are: – ad performance; – feed management; – creative testing and scaling. We achieve results by sharing our strategic vision, running campaigns like a pro and upgrading creative production with technologies. We have a proven track record of success with medium and large brands and agencies, having partnered with Joom, Autodoc, 12 Storeez, Kaspersky, iProspect, Adidas, Sephora, Estée Lauder, and LG.
    Starting Price: $2500.00/month
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    Marketing Star

    Marketing Star

    Marketing Star

    Marketing Star makes it easy to orchestrate, launch, and analyze effective customer journeys, all in one place. Experience seamless CX that shines and takes your multichannel marketing game to the next level. Convert your audience from more than one angle. Reach your customers where they are with email, SMS, WhatsApp, QR code, and more. Build scalable and evolving communications that move your customers towards conversion, no matter the channel. Experience the power of multichannel marketing and convert like never before. Easily craft single-blast campaigns or orchestrate complex multi-channel customer journeys using proven tools and dynamic personalization. Get the flexibility to create scalable campaigns that keep your customers engaged every step of the way. Craft and manage templates for emails, SMS messages, landing pages, and more with ease, without the need for technical expertise. Our intuitive template builder saves you valuable time and effort.
    Starting Price: $100 per month
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    XMP

    XMP

    Mobvista

    XMP by Mobvista, is a cross-channel media buying platform designed to simplify campaign management in one place. Tailored for app marketers, XMP provides a comprehensive solution for managing campaigns across global media platforms, such as Facebook, TikTok and Google, as well as SDK ad networks like Mintegral, AppLovin, Unity, and Vungle. As a part of Mobvista, XMP enhances its commitment to providing brands and marketers with the highest quality cross-channel marketing solutions. A free demo is available at the website.
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    Netsertive

    Netsertive

    Netsertive

    Netsertive puts the power of ad creation at your fingertips. We provide the tools and templates for designers and non-designers alike to easily produce video and rich media ads that run seamlessly across any screen, all without writing code. The Netsertive platform is more than a creative tool. Our campaign management interface allows users to quickly determine the status of campaigns, create placements, and review delivery, pacing, and performance details - all within a single, centralized workflow. Impressions and clicks are only part of the story. With Netsertive, you can easily view and report on performance metrics and KPIs that tell a comprehensive story. Netsertive seeks to automate and accelerate ad production for everyone. Simply upload assets, choose capabilities, and input CTA to produce an ad on the spot without the need for design.
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    Pyxis Marketing Cloud
    Identify user behavior with pinpoint targeting. Generate outperforming creatives. Optimize with peak efficiency. Our next-generation marketing cloud- Pyxis enables brands to use data creatively and produce iconic marketing campaigns for greater performance. Pyxis Marketing Cloud offers a full stack of marketing APIs to deliver an end-to-end digital marketing experience. Our robust modular approach is designed to fuel up your business goals by delivering actionable outputs. Raise the bar higher with our Creative AI tools that redefine the way you connect with your audience that adapts to changing trends to move as fast as your consumers. Leverage artificial intelligence to target the most relevant segments to get a clear picture of what each sub-group within the scope of your larger audience needs, what they value and how they behave. Enhance your marketing objectives across platforms with Optimization AI stack to ensure peak efficiency in performance.
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    Flashtalking

    Flashtalking

    Flashtalking

    Flashtalking is the leading independent global ad server for advertisers who value control of their own data and wish to separate media sales from delivery and measurement. Flashtalking’s creative management tools enable advertisers to personalize at scale by activating feeds and data with Decision Trees, our creative decisioning interface. Our native identity solutions and integrations with leading identity partners allow advertisers to reach their customers with true one-to-one messaging. Flashtalking’s reporting platform and advanced analytics provide advertisers with a comprehensive view of the customer journey and surface actionable insights.
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    Sizmek Ad Suite
    At Sizmek by Amazon, we believe creating impressions that inspire is vital to building meaningful, long-lasting relationships with all your audiences. We provide you with powerful solutions so your creative and data work together in all new ways, optimizing campaigns across all media. Sizmek Ad Suite gives you everything you need to create, distribute, and optimize your messaging, including ad serving, creative authoring, and industry-leading dynamic creative optimization. Harness the power of a worldwide platform, delivering more than 1.5 trillion impressions a year. Sizmek Dynamic Creative Optimization (DCO) provides you with the ability to create hundreds—even thousands—of ads, all personalized to your specific audiences. Enhance your messaging’s relevance and boost your campaign performance with Sizmek Ad Suite.
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    Welcome Software
    Welcome, a NewsCred brand, transforms how marketers run marketing. It is the leading marketing orchestration platform used by the world’s most ambitious brands to strategically align teams, take the friction out of execution, and demonstrate meaningful results. Only Welcome offers a platform purpose-built for the complexities of modern marketing that can scale to support the largest teams in the world. It is a new layer of the marketing technology stack where marketers can work better together, connect other martech tools, and measure performance. Welcome unleashes the potential of marketing. Learn why the world’s leading brands have made Welcome their home for marketing.
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