Best Customer Journey Mapping Tools in Africa

Keep your team's minds in sync with Miro (formerly RealtimeBoard and AWW app). A virtual whiteboard and remote collaboration tool, Miro helps cross-functional teams work more efficiently together to build great things. The platform allows teams to ideate, visualize, and share ideas without any boundaries. It comes with over 200 pre-made templates for capturing and visualizing ideas, collaboration tools such as comments, chat, screen sharing, and video chat, and integrations with popular business tools. Miro AI. You and your team, supercharged. You're here to create the next big thing and we're here to help. Unlock the power of your ideas with Miro AI – your new launchpad for creativity, collaboration, and productivity.

Lucidchart is an advanced diagramming tool designed to help businesses and teams optimize their processes, systems, and workflows with intelligent, data-driven diagrams. The platform combines powerful AI features, such as AI-generated diagrams, data linking, and real-time collaboration, to make visualizing complex systems and architectures faster and more efficient. Lucidchart supports multiple use cases, including process maps, flowcharts, technical diagrams, organizational charts, and systems planning. Its seamless integrations with popular apps like Jira, Confluence, Slack, and Teams allow for enhanced collaboration, enabling teams to align on priorities and act on insights quickly. Lucidchart is the perfect tool for anyone looking to create professional diagrams in less time, while fostering better decision-making and innovation.

Feedbackly offers an all-in-one Customer experience measurement and analytics platform that enables you to automate the analysis of your entire Customer experience journey with behavioral targeting, intelligent automation, and predictive analytics based on real emotions. With Feedbackly, you can collect customer feedback from almost any channel imaginable, analyze it all in one place, and let smart integrations take action on your feedback automatically. Feedbackly is the only CXM platform that enables you to measure the Emotional Value Index (EVI®) while providing insight on how your customers’ emotions impact revenue and churn throughout the entire customer journey. Since our mission is to help companies create the world’s happiest customers, we make sure that our customers are the happiest- more than 95% of our customers stay with us! This is because Feedbackly provides all the tools, methods, and training needed for attracting and retaining more customers with a better CX

Medallia allows you to thoughtfully and systematically engage your users with targeted, in-the-moment surveys across digital and traditional touchpoints. Our easily implemented survey solutions ensure you're gathering relevant, actionable data to make measurable customer impact. Once the customer survey data is collected, Medallia's AI technology uses machine learning to analyze structured and unstructured data to uncover sentiment, find commonalities, predict behavior, anticipate needs and prescribe actions to improve experiences. Build the most effective surveys for your customer journeys. Rapidly manage change and innovation to every aspect of your experience management program—from design to emails, questions and translations—with sophisticated targeting logic, flexible conditioning and distribution. Medallia surveys allow you to

Communicate with users right within your application. From automated announcements to in-app walkthroughs, Simpo lets you deliver training and knowledge directly to your users. No technical expertise needed. The independence and control you need to get things done quickly. Simpo is an easy-to-use tool that sits on top of your software and enables you to create, edit and deliver information in minutes. Push announcements, knowledge, and surveys to users directly inside the software they already use, at the point of need. No more hoping they open emails or retain hours of training. With Simpo, you can reduce the time and money it takes to manually train current and new users by automating the onboarding process and using step-by-step walkthroughs. Simpo lets you run surveys and measure NPS to understand sentiment and gather actionable feedback from users directly from within the software.

Emotics is an emotion analytics platform that turns text data from customer and employee feedback into business answers. Emotics assigns emotions and themes into strengths, weaknesses, opportunities and threats so you can take a strategic view of your customer or employee experience. Automatically generates benchmarks to generate insights on how you compare to competitors and the specific aspects of CX that you need to improve or optimize. Provides a window into the causes of emotional responses by providing a warning system for emotions that provoke actions. Measure the intensity of emotion expressed by customers across 8 emotion indexes and 24 emotions to pinpoints emotions driving themes that damage or improve the perception of CX. Enables a 360° view of customer by connection with NPS, CSAT, product reviews, social data and tools like SurveyMonkey and Zendesk. Emotics makes sentiment analysis redundant and goes further than NPS.

Pendo is a product experience platform that helps software product teams deliver products users love. With Pendo, product teams can answer questions like which features are customers using? Which features are they ignoring? Which ones are driving delight and which are causing pain and confusion? From these same insights, you can easily set up in-app messages, guides and walkthroughs without any coding to help users get the most value from your products. By quickly identifying the specific features and workflows that cause users pleasure and pain, you can use the Pendo platform to guide users through the rough spots and drive them to adopt the features that create raving fans.