Compare the Top MRM Software as of January 2026

What is MRM Software?

MRM software stands for marketing resource management and is a type of software designed to help manage the various marketing activities of a business. This includes features such as budget tracking, asset management, workflow automation and task coordination. MRM software is used by many businesses to ensure that marketing campaigns are properly organized and that resources are utilized efficiently. It also has features that help with reporting and analytics, making it easier to monitor the success of an organization's marketing efforts. Compare and read user reviews of the best MRM software currently available using the table below. This list is updated regularly.

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    BrandMaster

    BrandMaster

    BrandMaster

    BrandMasters Media Bank – DAM (digital asset management software) collects, organizes and enables sharing of brand and marketing assets in one place. Control access and validate assets to avoid publishing assets without authorization. Feature rich with drag and drop, asset analysis, lightbox options, assisted search, image recognition, text filters, version control, asset status, meta data, filters and categorizations. Integrate your DAM with other BrandMaster applications or use as stand alone or integrate with third party vendors. You may even let extenal stakeholders publish directly to your DAM to avoid intermediaries. With our Media Bank, you can share your brand assets and marketing material with ease. Create proper media archives and ensure consistency from a-z.
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