Compare the Top SEO Software in Europe as of January 2026

What is SEO Software in Europe?

SEO software is software used to help website owners and content creators optimize their websites for better search engine visibility. It can be used to track keyword rankings, analyze competitors' strategies, identify relevant link opportunities, and check backlink status. Additionally, SEO software often includes features such as automated reporting capabilities, content optimization tools, and alert monitoring. Such technologies can provide a comprehensive view of a website's performance in the search engine results pages. Compare and read user reviews of the best SEO software in Europe currently available using the table below. This list is updated regularly.

  • 1
    Semrush

    Semrush

    Semrush

    Semrush One is an all-in-one digital marketing platform designed to help brands win visibility across search engines, AI platforms, and emerging discovery channels. It unites traditional SEO tools with advanced AI search and GEO capabilities to measure and grow brand presence everywhere users search. The platform supports optimization across Google, ChatGPT, Perplexity, Gemini, and more from a single interface. Semrush One offers toolkits for SEO, content marketing, traffic analysis, local search, advertising, social media, AI visibility, and digital PR. Powered by one of the world’s largest AI-driven marketing databases, it delivers deep insights competitors can’t easily replicate. Enterprises and marketers use Semrush One to forecast traffic, revenue, and ROI with confidence. Trusted by millions of professionals and global brands, Semrush One acts as a central growth engine for digital visibility.
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  • 2
    Seobility

    Seobility

    Seobility

    Seobility checks your complete website, by crawling all linked pages. All found pages with errors, problems with the on-page optimization or problems regarding the page content like duplicate content are collected and displayed in each check section. Of course, you can also analyze all problems of a single page in our page browser. For a sustainable and continuous review of your website, each project is constantly crawled and analyzed by our crawlers to track the progress of your optimization. You will also be notified by our monitoring service with the status of your website via e-mail, if server errors and major problems occur. Seobility not only provides a detailed SEO audit but also gives tips and instructions on how to fix the problems found on your website. By fixing these issues, you make sure that Google can access all of your relevant content and understand what it’s about in order to match it with suitable search queries.
    Starting Price: $50 per month
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  • 3
    CSS HTML Validator

    CSS HTML Validator

    AI Internet Solutions LLC

    CSS HTML Validator for Windows, Mac, and Linux is a fast, powerful, highly user configurable, and easy to use web development tool that checks HTML, CSS, SEO, spelling, accessibility (including WCAG 2.0/2.1/2.2), PHP, XHTML, JavaScript, htmx, and links. CSS HTML Validator includes batch processing (in the Pro edition), integrated HTML/CSS editing, and much more. It works offline so it's super-fast and your privacy is protected because your documents are not uploaded to a server for checking. CSS HTML Validator Pro has superior customization features so you can configure the validation to your liking. You can even add your own validator messages, recognize your own HTML elements and attributes, and much more. Try CSS HTML Validator Pro for Windows free for 200 validations or 30 days, whichever comes first. A FREE limited version of htmlval for Mac and Linux is also available.
    Starting Price: $60 (one time)
  • 4
    SeoSamba Marketing Operating System (MOS)
    SeoSamba's Marketing Operating System or MOS is a comprehensive cloud marketing software ideal for small businesses, multi-locations enterprises, and companies who sell digital solutions to SMBs such as publishers, agencies, broadcasters, financial institutions, telcos, ISVs, MSPs. Your SeoSamba Marketing Operating System includes a set of high-performance tools to help build a powerful no-nonsense digital marketing presence up. Access SEO tools, Google, Facebook, Yelp & 100 of platforms review management tools, email marketing, social marketing tools including a mobile app, VoIP telephony and call tracking tools, text marketing and messaging tools, as well as centralized blogging for SeoToaster and Wordpress powered websites. SeoSamba MOS seamlessly integrates with SeoSamba's CRM aka SeoToaster Ultimate CRM and features two companions mobile apps, a social marketing and lead & CRM apps to help you manage your business on-the-go. SeoSamba MOS is rebrandable by resellers.
    Starting Price: $99.00/month
  • 5
    WebCEO

    WebCEO

    WebCEO

    WebCEO is a next-gen Internet Marketing platform that provides you with 24 powerful tools for keyword research, rank tracking, domain analysis, SEO audits, internal link analysis and backlink tracking, social media management, paid search management, competitor research, and more. The Rank Tracking tool shows local and mobile results for keywords and browsers in any language. The Keyword Research tool provides suggestions, competitive intelligence, and Google Search Console integration (keywords can be entered in any language). The lead generation widget enables agency websites to offer visitors free SEO audit reports which include the statistics for the organic traffic of a website's Top 5 Competitors. The Competitor Backlink Spy shows competitor backlinks with their anchor texts. Backlinks are identified and analyzed by the Backlink tracking tool. Among other features is WebCEO's white label that gives digital agencies the freedom to customize and brand reports.
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    Starting Price: $36.00/month
  • 6
    Ahrefs

    Ahrefs

    Ahrefs

    With Ahrefs, you don’t have to be an SEO pro to rank higher and get more traffic. Ahrefs is trusted by marketers from the world's biggest brands. Ahrefs is an All-in-one SEO toolset, with free Learning materials and a passionate Community & support. Junior marketer or SEO expert, you'll find Ahrefs’ toolset powerful yet easy to master. Try Ahrefs for a week and discover the growth opportunities you’re missing. Get access to Ahrefs InsiderͰ, our private Facebook community, where you can bounce ideas and questions off 10,000 SEO-obsessed marketers who have seen it all. Ask any questions to our customer support team who is happy to talk to you 24/5 via our support chat. Or just simply poke us on Twitter. From aspiring bloggers to global multinational brands, everyone turns to Ahrefs to grow their search traffic. Ahrefs is used by marketers from some of the world’s leading companies.
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    Starting Price: $99.00 per user per month
  • 7
    SE Ranking

    SE Ranking

    SE Ranking

    SE Ranking is an all-inclusive, cloud-based search engine optimization (SEO) platform for webmasters and marketing professionals. Intuitive and easy-to-use, SE Ranking offers a complete set of tools for comprehensive tracking of keyword positions, site auditing, analyzing competitor SEO and PPC strategies, keyword suggestion and grouping, website ranking, backlink monitoring, automated professional reporting, and more. By leveraging SE Ranking, users can easily keep track of their website’s keyword ranking in multiple countries, cities, regions, and languages in real-time across Bing, Google, and Yahoo.
    Starting Price: $24.80/month/user
  • 8
    ContentKing

    ContentKing

    ContentKing

    ContentKing is an Enterprise-grade cloud platform for Real-time SEO Auditing and Content Change Tracking. With search engines visiting your website numerous times per day, each unintended change is a liability. Thanks to 24/7 Monitoring and Alerting, you can improve and maintain your search visibility with full situational awareness at all times. As a world's first, ContentKing gives you the opportunity to fix problems _before_ your rankings are impacted. Because search engines never sleep.
    Starting Price: $99/month
  • 9
    Marketing Miner

    Marketing Miner

    Marketing Miner

    Marketing Miner is an SEO tool for all data-driven marketers. Gain valuable insights with over 40 features to skyrocket your website rankings. User-friendly interface and bulk data analysis features to save your time and effort. Collect valuable data insights and analyze up to 100,000 keywords or URLs in a single click to improve your SEO strategy. Popular features: - Keyword Research - SEO Audit - Rank Tracking - Competitor Analysis - Brand Monitoring - Link Building - Bulk Data Analysis - API
    Starting Price: $13.00/month
  • 10
    RebelMouse

    RebelMouse

    RebelMouse

    RebelMouse is the always-modern SaaS CMS that helps marketers and publishers grow organic traffic by breaking from the conventional approach of legacy web technology. Writers, editors and designers need their content to rank across channels and social platforms. Businesses need traffic and content creators need a simple experience. Products like SquareSpace offer ease of use, and WordPress offers flexibility, but RebelMouse offers both, with better performance, and more traffic. Experienced WordPress and Drupal developers are able to create high-performing sites on RebelMouse with far less effort to build and to manage. RebelMouse is the only enterprise-ready SaaS platform powerful enough for a media company, but also easy enough to use out of the box for any marketing team that just wants to start generating more traffic. We are also a majority-female diverse and inclusive organization.
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    Moz Pro
    Elevate your SEO strategy and surpass your goals with Moz Pro, the ultimate all-in-one suite designed by industry experts for comprehensive SEO research and tracking. Moz Pro empowers you with cutting-edge metrics and pioneering data sets, allowing you to conduct thorough keyword research, perform detailed site audits, analyze competitor data, and evaluate your link profile with precision. Additionally, Moz Pro provides customizable reporting options and robust rankings performance tracking to ensure you stay ahead of the competition. Beyond the tools, you'll gain access to an extensive library of SEO learning resources, expert hands-on support, and an interactive Q&A forum to enhance your SEO knowledge and skills. Moz Pro is your go-to solution for mastering SEO and driving success in your digital marketing efforts.
    Starting Price: $49 per month
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    ShortPixel

    ShortPixel

    ShortPixel

    A faster loading page means a more pleasant user experience, better search ranking and as a result, more page views. ShortPixel uses advanced compression technology that reduces image size without affecting the quality, thus making your pages load faster.
    Starting Price: $9.99 per month
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    rankingCoach

    rankingCoach

    rankingCoach GmbH

    rankingCoach is the complete digital marketing app for small businesses. Designed to cover all areas of online marketing: elevate search rankings, create high-performing Google Ad campaigns to increase traffic and leads, manage social media profiles, reviews and local directory presence, as well as monitoring competitors and local market conditions. Small business owners can do all this by taking a few minutes of their time each week, which will boost their business, attract new customers and get ahead of the competition. The App’s Facebook-like feed of local market information and competitor analysis makes marketing online engaging and easy to understand. Even for business owners with no experience in Digital Marketing.
    Starting Price: $29.95 per month
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    Plerdy

    Plerdy

    Plerdy

    Plerdy - Multifunctional SaaS solution for an improvement of conversion on websites. - Heatmaps - we see exactly where the clicks were on the website. All clicks on the website are recorded and displayed in real time. Which helps to understand how users behave on the website. - Popup smart forms - you can quickly create and show on the website different pop-up forms without developers and designer. Examples: The pop-up form for collecting leads from the website. Offer to the users when they abandon their shopping cart. - SEO-alerts - tool that continuously analyzes your website SEO factors to provide regular notifications on changes. Checks keywords, titles, tags and attributes to define what can be optimized. Provides both aggregated and on-page statistics to evaluate your web resource.
    Starting Price: 29$/month
  • 15
    Hexometer

    Hexometer

    Hexact, Inc

    Based on AI technology the Hexometer™ monitoring service periodically scans over 2800 data points on your website to make sure your digital assets are in pristine condition. The monitoring service continuously checks your website and informs you in case of any erosion to its health. It will also give you tips and tricks on how to improve your website’s hygiene, ultimately improving your online visibility and performance. Your website is how the world sees your business. But If that first impression is a slow or broken website, that first visit will be their last. Unlike traditional uptime monitoring platforms that just tell you when your website is down, Hexometer is like having your very own QA team, continuously monitoring your website across six core areas including availability, performance, user experience, health, SEO, and security. Get real-time notifications when issues are detected via email, SMS, Slack, Telegram & Trello.
    Starting Price: $8.25 per month
  • 16
    Morningscore

    Morningscore

    Morningscore

    Morningscore is a new all-in-one SEO tool for agencies, e-commerce websites and digital small and medium businesses. It is built like a game, awarding you XP as you complete Missions. As you progress you level up and so does your real traffic from Google. Some specific advantages the tool brings: Agencies: Fast automatic estimations on how important SEO is for your clients/leads. Manual Link Finder - find all new links instantly. E-commerce: Simple, visual site analysis and guidance on fixing core problems. Intuitive keyword and backlink management. Digital SMBs: Precise estimation of your potential yield on SEO combined with smart optimization sugges
    Starting Price: $65 per month
  • 17
    Elite Site Optimizer

    Elite Site Optimizer

    eGrove Systems

    Elite Site Optimizer - a comprehensive website audit and optimization tool making digital marketing easy. Elite Site Optimizer offers a complete suite of SEO, Audit, Optimization and Content quality check features. A platform to identify and fix issues with your website's content, performance, accessibility, and Total Experience! Leverage the power of 60+ tools and make a smarter step to digital transformation. What Elite Site Optimizer can do for you: > Audit your website’s content and code > Find out if your site is accessible > Make your site more discoverable on search engines > Help you build your own SEO marketing strategy > Provide reports about every last detail of your site.
    Starting Price: $49.00/month
  • 18
    evisio

    evisio

    evisio

    evisio gives SEO teams a central hub for auditing, analyzing, organizing, and executing tasks so that more gets done in less time without anything falling through the cracks. As a client management platform, it crawls your client’s website, uses found crawl issues to automatically create tasks, and brings your team together to tackle projects. Simply log in to your evisio dashboard, select an SEO project, and pick up on a task where you left off. Experience better communication with everyone who has a hand in your SEO, from copywriters to developers to consultants, saving you time and making sure your strategic plan actually gets executed. Spend more time on operations. Evisio helps you save time by providing recommendations and documentation for resolving SEO related issues. Evisio is always working for you behind the scenes, regularly scanning your site and alerting you of any SEO issues or opportunities that will keep you ahead of the curve and the competition.
    Starting Price: $79 per month
  • 19
    WebYes

    WebYes

    WebYes

    Increase your team’s efficiency by eliminating dependencies on multiple tools. Uncover all critical issues with just a click. Manage it all from a simple, unified platform, cutting down hundreds of hours of repetitive work. High-performing websites make clients happy, boost engagement, and build trust in your agency’s expertise. Strong accessibility ensures inclusivity, expands audience reach, and enhances client satisfaction for web agencies. High-quality web development builds trust, reduces issues, and elevates client confidence in agency services. Effective SEO drives visibility increases traffic, and delivers measurable results for web agency clients. Optimize your website management process with our all-in-one audit and monitoring tool for improved efficiency. WebYes is a free audit and monitoring tool that scans your website and identifies issues. It provides a detailed report highlighting key areas of improvement after the scan.
    Starting Price: $59 per month
  • 20
    DemandJump

    DemandJump

    DemandJump

    DemandJump is the leading Marketing Insights & Attribution Platform, showing marketers what their target audience is doing, what their competitors are doing, and what actions they should take next to achieve better outcomes. Customers are empowered by knowing what content to write, what keywords to include, which websites to target, videos to produce, and much more. DemandJump gathers and assembles disparate data to create networks of customer touchpoints around any topic or keyword, prioritizing what actions to take next. Finally, companies can close the loop between sales and marketing by seeing exactly which actions drive pipeline and grow revenue.
    Starting Price: $99 per month
  • 21
    iPlasmaCMS2

    iPlasmaCMS2

    Insercorp

    iPlasmaCMS2 is a proprietary website content management system suited for website administrators from beginners to advanced users. Developed with modern web technologies, the modular system allows for management of any type of website, web-based application, or intranet. Its scalability allows for the deployment of a single, basic website to highly complex networks of interconnected websites. iPlasmaCMS2 is the perfect solution for any type of organization, from businesses and non-profit organizations to government and educational institutions.
    Starting Price: $450.00/year
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    Keyword Tool

    Keyword Tool

    Key Tools

    KeywordTool.io is a free online keyword research instrument that utilizes Google Autocomplete to generate hundreds of relevant long-tail keywords for any topic. By selecting a specific Google domain and language, users can discover new keyword ideas tailored to their target audience. The tool is particularly beneficial for business owners, online marketers, and content creators aiming to increase website traffic and engagement by aligning content with actual user search queries. Unlike some other tools, Keyword Tool does not require users to create an account, making it accessible and user-friendly. Additionally, it offers a reliable performance, operating 99.99% of the time.
    Starting Price: $89 per month
  • 23
    redirection.io

    redirection.io

    redirection.io

    redirection.io is a complete suite for optimizing your website traffic, user experience and SEO efficiency. It logs all the HTTP traffic of your website, displays nice dashboards to find errors and fix them in minutes. It is really fast and resilient, and can be installed on your infrastructure, without the need to target your DNS to the service. It also features a website crawler for paid plans, which allows to find and fix issues in a matter of minutes. Setup HTTP redirections The "redirection assistant" helps building simple or complex redirection rules, which won't break your legitimate traffic. It is possible to test the impacts of newly created rules before they are published and applied to any production website. Advanced SEO rules: redirection.io allows more than just redirections. The "actions" allow to override meta tags for a given page or a set of pages, add structured data, or completely manage the response headers!
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    Silktide

    Silktide

    Silktide

    Silktide gives you everything you need to make your website better, with automated accessibility testing, content optimization, and digital marketing in one platform. Silktide is used by thousands of customers to analyze tens of millions of websites every year. We cover almost every aspect of your web presence, including content, accessibility, marketing, mobile, speed, and legal compliance. Visit our website to see a live platform demonstration.
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    BROWSEO

    BROWSEO

    Browseo

    BROWSEO is a web app that allows you to view any webpage without distractions caused by styles. It also highlights parts of a page that are relevant for SEO. The output focuses on pure HTML, similar to what search engines see when they visit a page. Browseo is a wonderful tool for browsing pages through the eyes of a search engine. When it comes to analyzing site structure and other factors that pertain to an entire website, Screaming Frog is the tool of choice for many.
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    Schema App

    Schema App

    Hunch Manifest

    Schema App combines advanced technology with expert services. Achieve your organic search goals with a structured data solution, customized to showcase your unique value. Schema App’s tools scale to any website’s needs and showcase your unique content in search through rich results. The Schema App Highlighter deploys structured data at scale in minutes, while the Schema App Editor can handle unique pages with customized content or design. Our expert technology can manage any CMS, any technology, and any website – effectively and efficiently. Does your website have unique pages with customized content or design? The Schema App Editor can mark up web pages one-by-one, without writing any code. It contains the entire schema.org vocabulary and highlights the schema properties that are required and recommended by Google to be eligible for rich results.
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    SEO Site Checkup

    SEO Site Checkup

    SEO Site Checkup

    Run unlimited analysis on our most powerful servers. Stored reports make it easy to view progress and past work. Automatically keep track of weekly changes in more than 30 SEO variables. Get notifications if your SEO score changes. Side-by-side SEO comparisons of up to 5 competitors. See how your SEO can improve against the competition. Quickly create editable SEO reports for your clients or partner websites. SEO broken down in plain language, with clear definitions and 'how-to-fix' tutorials for each issue. Get started right away by registering below. Plans start at $24.95 per month. SEO broken down in plain language, with clear definitions and 'how-to-fix' tutorials for each issue. We provide a set of SEO tools to help you understand your website from a search engine's perspective. Our SEO reports also let you know of any problems or technical shortcomings in your website that may be hurting your search engine rankings.
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    YTubeBooster Pro

    YTubeBooster Pro

    YTubeBooster Pro

    Get higher watch time, subscribers and engagement without breaking a sweat. Our all-in-one and easy-to-use-tool optimizes your YouTube Channel within one platform. Our state-of-the-art software identifies areas for optimization, so you can refine your content with the smallest of changes. You can even let it make changes for you! Using proprietary algorithm, YTubeBooster Pro analyses everything from the video’s tags to the metadata so you can be sure that it’s recommendations for impactful growth are in-depth and on-point. With our powerful SEO software, growing your audience has never been easier or faster. Best of all, it’s tailored for you!
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