Compare the Top SEO Software in the USA as of January 2026

What is SEO Software in the USA?

SEO software is software used to help website owners and content creators optimize their websites for better search engine visibility. It can be used to track keyword rankings, analyze competitors' strategies, identify relevant link opportunities, and check backlink status. Additionally, SEO software often includes features such as automated reporting capabilities, content optimization tools, and alert monitoring. Such technologies can provide a comprehensive view of a website's performance in the search engine results pages. Compare and read user reviews of the best SEO software in the USA currently available using the table below. This list is updated regularly.

  • 1
    Semrush

    Semrush

    Semrush

    Semrush One is an all-in-one digital marketing platform designed to help brands win visibility across search engines, AI platforms, and emerging discovery channels. It unites traditional SEO tools with advanced AI search and GEO capabilities to measure and grow brand presence everywhere users search. The platform supports optimization across Google, ChatGPT, Perplexity, Gemini, and more from a single interface. Semrush One offers toolkits for SEO, content marketing, traffic analysis, local search, advertising, social media, AI visibility, and digital PR. Powered by one of the world’s largest AI-driven marketing databases, it delivers deep insights competitors can’t easily replicate. Enterprises and marketers use Semrush One to forecast traffic, revenue, and ROI with confidence. Trusted by millions of professionals and global brands, Semrush One acts as a central growth engine for digital visibility.
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  • 2
    Seobility

    Seobility

    Seobility

    Seobility checks your complete website, by crawling all linked pages. All found pages with errors, problems with the on-page optimization or problems regarding the page content like duplicate content are collected and displayed in each check section. Of course, you can also analyze all problems of a single page in our page browser. For a sustainable and continuous review of your website, each project is constantly crawled and analyzed by our crawlers to track the progress of your optimization. You will also be notified by our monitoring service with the status of your website via e-mail, if server errors and major problems occur. Seobility not only provides a detailed SEO audit but also gives tips and instructions on how to fix the problems found on your website. By fixing these issues, you make sure that Google can access all of your relevant content and understand what it’s about in order to match it with suitable search queries.
    Starting Price: $50 per month
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  • 3
    Birdeye

    Birdeye

    Birdeye

    irdeye is the #1 AI platform for Hyperlocal Marketing®, purpose-built for multi-location brands. Over 150,000 businesses rely on Birdeye’s intelligent AI agents to run marketing and drive business outcomes. Birdeye helps multi-location brands enhance online reputation, engage customers across social, search, and web, and gain real-time insights into consumers and competitors — all to boost leads & increase foot traffic, reduce costs, and grow revenue. Founded in 2012 and headquartered in Palo Alto, Birdeye is led by a team of innovators from Google, Amazon, Salesforce, and Yahoo and is backed by the who’s who of Silicon Valley, including Salesforce founder Marc Benioff, Yahoo co-founder Jerry Yang, Trinity Ventures, World Innovation Lab, and Accel-KKR.
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    Starting Price: $250/month
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  • 4
    SEMAI

    SEMAI

    SEMAI

    SEMAI – AEO & GEO Visibility Platform for the AI Search Era SEMAI is an AI-powered Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) platform that helps brands gain visibility across Google AI Overviews, ChatGPT, Gemini, and Perplexity. Instead of optimizing for rankings, SEMAI helps you optimize for answers, citations, and LLM visibility—the signals that matter in today’s AI-driven search landscape. SEMAI provides: AI Overview & GPT visibility tracking Persona-based question & long-tail query extraction Topic cluster generation for TOFU/MOFU/BOFU AEO/GEO-optimized content creation Competitor visibility insights Predictive keyword & intent risk analysis Built for marketers and SEO teams, SEMAI gives you a clear roadmap to improve AI visibility, win more citations, and dominate topic clusters in the new Answers Economy.
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    Starting Price: $99/month/
  • 5
    Articly.ai

    Articly.ai

    Articly.ai

    Introducing Articly.ai - the ultimate solution for bloggers and content creators looking to optimize their online presence. With the power of an SEO writer at just 1% of the cost, Articly.ai is the most advanced blog and article tool available today. Crafted by leading SEO experts and coded by the finest AI developers in Silicon Valley, Articly delivers complete, promotional, and 100% SEO-ready blog posts that feature images, tables of content, HTML, and backlinks. All you need to do is provide us with the topic and brand information, and Articly.ai will do the rest. What can you expect from Articly? - Create and publish SEO-optimized articles in just seconds. - Schedule automated blog posts and eliminate the need for an SEO writer. - Each article comes with commercially-licensed images. - 99.98% AI detection accuracy. - Automatic HTML, headers, and tables of content. - And much more! Experience the power of Articly.ai and take your content to the next level!
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    Starting Price: $47 per month
  • 6
    SEOLinkMap

    SEOLinkMap

    Comptrio

    SEOLinkMap provides smart SEO analysis that works differently than other tools. Most SEO platforms give the same advice for every keyword. We prove this approach fails by showing how each search page needs unique tactics. Our system studies over 40 ranking factors using proper math and stats. We find opposite results for different keywords - what helps one search term often hurts another. The platform connects with Google Analytics and Search Console for live data. We also support AI agents through Model Context Protocol integration. Interactive maps show how your site links connect. You can start free and pay only for what you use. Our competitor research shows exact numbers - not guesses. We measure correlations and provide clear p-values so you know what works. The tool turns complex data into simple strategies. Instead of following generic rules, you get specific advice based on what actually ranks for your exact keywords.
    Starting Price: $10/month for unlimited seats
  • 7
    SiteAnalyzer

    SiteAnalyzer

    SiteAnalyzer

    SiteAnalyzer is a web crawler tool meant to scan URLs and perform a fast SEO analysis of a website. Use it to fix technical issues and improve SEO in the shortest period. Scan your entire website and get detailed information about each page. SiteAnalyzer will help you identify and fix both technical and SEO errors! SiteAnalyzer provides a set of tools for quick and effective technical website audit and SEO optimization. Scan URLs to detect broken links and non-existent pages. Check 301 and 302 redirects on a website (temporary and permanent redirects). Optimize title, keywords, and description tags and combat duplicates. Search the internal and external links on your website. Calculate the Google PageRank of each page on your website. Unlike other crawlers, SiteAnalyzer allows to save projects as a list instead of accessing them one by one. Scan websites of any size due to modest system requirements.
    Starting Price: $0
  • 8
    SerpDino

    SerpDino

    SerpDino

    SerpDino is built by a real SEO who tracks keywords daily — full-featured SERP checker with unlimited options and full control. 📌 Basic plan - designed for solo specialists and small businesses. You get unlimited projects, unlimited keywords, and unlimited domains under a fair usage policy. 🏢 Enterprise plan - for agencies and corporations that need more power. ✨ What you get with SerpDino - Unlimited keywords, projects, and domains - Unlimited SERP updates (fair usage applies) - AI Overview tracking - Similarweb data integration - Competitor monitoring - Keyword cannibalization detection - Google Lighthouse monitoring - SERP snapshots - Track 185 Google regions and 45 languages - Shareable reports - CTR-based visibility metrics - Scheduled updates (daily / every 3 days / weekly) - Instant manual rechecks - Color-coded position changes - Project folders & multi-domain tracking - Date-based notes for SEO tests and updates
    Starting Price: $4.95/month
  • 9
    HubSpot Marketing Hub
    Grow your traffic, convert leads, and prove ROI with HubSpot Marketing Hub. An all-in-one inbound marketing software, HubSpot offers the tools that brands and marketing professionals need to build and launch effective campaigns that help their business get noticed. This includes search engine optimization (SEO), writing blogs & creating web content (CMS), leveraging social media like Facebook, LinkedIn & Twitter, and more. With Marketing Hub, we’ll help your team grow traffic, convert leads, and track your entire funnel in one place. Drag and drop your way to polished landing pages and email templates. Quickly publish blog posts that establish you as an authority on any subject and help you get found online. And you’ll be ready for visitors from any device because your content is responsive right out of the box. Get real-time SEO suggestions, and create a content strategy that adapts to the way modern search works. And much, much more.
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    Starting Price: $50 per month
  • 10
    WebCEO

    WebCEO

    WebCEO

    WebCEO is a next-gen Internet Marketing platform that provides you with 24 powerful tools for keyword research, rank tracking, domain analysis, SEO audits, internal link analysis and backlink tracking, social media management, paid search management, competitor research, and more. The Rank Tracking tool shows local and mobile results for keywords and browsers in any language. The Keyword Research tool provides suggestions, competitive intelligence, and Google Search Console integration (keywords can be entered in any language). The lead generation widget enables agency websites to offer visitors free SEO audit reports which include the statistics for the organic traffic of a website's Top 5 Competitors. The Competitor Backlink Spy shows competitor backlinks with their anchor texts. Backlinks are identified and analyzed by the Backlink tracking tool. Among other features is WebCEO's white label that gives digital agencies the freedom to customize and brand reports.
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    Starting Price: $36.00/month
  • 11
    Ahrefs

    Ahrefs

    Ahrefs

    With Ahrefs, you don’t have to be an SEO pro to rank higher and get more traffic. Ahrefs is trusted by marketers from the world's biggest brands. Ahrefs is an All-in-one SEO toolset, with free Learning materials and a passionate Community & support. Junior marketer or SEO expert, you'll find Ahrefs’ toolset powerful yet easy to master. Try Ahrefs for a week and discover the growth opportunities you’re missing. Get access to Ahrefs InsiderͰ, our private Facebook community, where you can bounce ideas and questions off 10,000 SEO-obsessed marketers who have seen it all. Ask any questions to our customer support team who is happy to talk to you 24/5 via our support chat. Or just simply poke us on Twitter. From aspiring bloggers to global multinational brands, everyone turns to Ahrefs to grow their search traffic. Ahrefs is used by marketers from some of the world’s leading companies.
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    Starting Price: $99.00 per user per month
  • 12
    SE Ranking

    SE Ranking

    SE Ranking

    SE Ranking is an all-inclusive, cloud-based search engine optimization (SEO) platform for webmasters and marketing professionals. Intuitive and easy-to-use, SE Ranking offers a complete set of tools for comprehensive tracking of keyword positions, site auditing, analyzing competitor SEO and PPC strategies, keyword suggestion and grouping, website ranking, backlink monitoring, automated professional reporting, and more. By leveraging SE Ranking, users can easily keep track of their website’s keyword ranking in multiple countries, cities, regions, and languages in real-time across Bing, Google, and Yahoo.
    Starting Price: $24.80/month/user
  • 13
    ContentKing

    ContentKing

    ContentKing

    ContentKing is an Enterprise-grade cloud platform for Real-time SEO Auditing and Content Change Tracking. With search engines visiting your website numerous times per day, each unintended change is a liability. Thanks to 24/7 Monitoring and Alerting, you can improve and maintain your search visibility with full situational awareness at all times. As a world's first, ContentKing gives you the opportunity to fix problems _before_ your rankings are impacted. Because search engines never sleep.
    Starting Price: $99/month
  • 14
    Rush Analytics

    Rush Analytics

    Rush Analytics

    Rush Analytics is an SEO platform suitable for small businesses, SEO professionals, and digital agencies. It is user-friendly, accurate, and can be scaled to meet the needs of users. Rush Analytics offers a variety of tools and features for SEO success, including: • The Keyword Rank Tracker, which allows you to monitor your keyword search rankings on Google and Yandex for any location, language, and device, as well as track Google rankings on both mobile and desktop devices and check for SERP features. • Website Audit, which evaluates all of your pages against important technical SEO parameters and compares them to your competitors, with suggestions for fixing any errors found. • Additional features include content optimization tool, keyword research, keyword suggestion research, keywords search volume check for any location, and the ability to create your own PBNs with simple steps. Additionally, the platform provides access to data through the API.
    Starting Price: $15/month
  • 15
    Marketing Miner

    Marketing Miner

    Marketing Miner

    Marketing Miner is an SEO tool for all data-driven marketers. Gain valuable insights with over 40 features to skyrocket your website rankings. User-friendly interface and bulk data analysis features to save your time and effort. Collect valuable data insights and analyze up to 100,000 keywords or URLs in a single click to improve your SEO strategy. Popular features: - Keyword Research - SEO Audit - Rank Tracking - Competitor Analysis - Brand Monitoring - Link Building - Bulk Data Analysis - API
    Starting Price: $13.00/month
  • 16
    BuzzSumo

    BuzzSumo

    BuzzSumo

    Use our content insights to generate ideas, create high-performing content, monitor your performance and identify influencers. Millions of marketers rely on BuzzSumo to reveal the truth about what content works and what sinks without a trace. Hundreds of teams use BuzzSumo every day as part of their workflow. Find out how they increase productivity and content success. Discover the words and phrases your audience are searching for. Understand the popularity of keywords to identify topics with high demand. Inform your PPC strategy with cost-based data. See search volume over time to discover if your keywords are affected by seasonality or trends. Combine keywords with BuzzSumo’s content, questions and influencer data to create comprehensive content. BuzzSumo is a factory of ideas – so you’ll never struggle for content topics again. Related topics alongside real content examples kickstart your research.
    Starting Price: $79 per month
  • 17
    GuinRank

    GuinRank

    GuinRank

    Google uses machine learning to analyze the context of the content. Now you can Create Content That Google Wants to Rank! We offer you the most powerful content editing tool for AI, supporting 60 languages. We are the best among all our competitors, We can analyze the content of your site and compare the top results in Google. Allows you to see the power and weakness of the keyword content of your articles and competitors. The tool saves you a lot of time and helps you write.
    Starting Price: Free
  • 18
    Serpstat

    Serpstat

    Serpstat

    Serpstat is the growth hacking tool for marketing and SEO. Website analysis always one click away with the Serpstat plugin. Don't look for the required report too long anymore. Find out all information about every domain with one click using the Serpstat plugin. Our Manual and Use Cases page will show you how to use Serpstat to its full potential. Beat your competitors and take a leading position in Search. Freemium model allows you to research keywords, analyze competitors and get acquainted with Serpstat without hassle. Sign up for free now! Not sure how to use a certain feature? Need help with setting up domain tracking? If you need assistance or have any other questions, our support team is always here to help!
    Starting Price: $69 per month
  • 19
    Moz Pro
    Elevate your SEO strategy and surpass your goals with Moz Pro, the ultimate all-in-one suite designed by industry experts for comprehensive SEO research and tracking. Moz Pro empowers you with cutting-edge metrics and pioneering data sets, allowing you to conduct thorough keyword research, perform detailed site audits, analyze competitor data, and evaluate your link profile with precision. Additionally, Moz Pro provides customizable reporting options and robust rankings performance tracking to ensure you stay ahead of the competition. Beyond the tools, you'll gain access to an extensive library of SEO learning resources, expert hands-on support, and an interactive Q&A forum to enhance your SEO knowledge and skills. Moz Pro is your go-to solution for mastering SEO and driving success in your digital marketing efforts.
    Starting Price: $49 per month
  • 20
    WordStream

    WordStream

    WordStream

    Online advertising made easy. Turn 60% more leads into customers while spending 10% less. WordStream can help make it happen for your small business. Our software and services are built for small and mid-sized businesses to help drive big results from online advertising. Scale your agency, train up your team, and drive dynamic online advertising growth for your clients with our software and services. How does your Google Ads account stack up against your competitors? See what WordStream's award-winning software and team of experts can do for you. Keyword research can be a slog, but our free tool makes it a cinch to find the keywords your business needs to drive traffic through SEO and PPC. LocaliQ offers technology-backed marketing solutions built to help you find, convert, and keep more customers.
  • 21
    Blogely

    Blogely

    Blogely

    A full suite of content development tools that optimize every step of your content creation workflow – like never before. Craft quality original content faster and easier using systematized research and well-organized content assets’ management in one central location. Strengthen your writing with Blogely’s AI driven Paraphrasing Tool and easily perform on-page technical SEO optimization without any prior knowledge. Simplify your content marketing workflow with a tool that lets you handle it without the hassle from start to finish. Generate more leads and sales. Simple interface that is extremely well-thought to make it easy for you to build exceptional content. Organize all your assets – images, files, notes, multimedia, links, and more in one central location linked to the article. Create a full research document in a matter of minutes. Collect aggregated SERP results with questions, statistics, and keywords.
    Starting Price: $0 - $99
  • 22
    rankingCoach

    rankingCoach

    rankingCoach GmbH

    rankingCoach is the complete digital marketing app for small businesses. Designed to cover all areas of online marketing: elevate search rankings, create high-performing Google Ad campaigns to increase traffic and leads, manage social media profiles, reviews and local directory presence, as well as monitoring competitors and local market conditions. Small business owners can do all this by taking a few minutes of their time each week, which will boost their business, attract new customers and get ahead of the competition. The App’s Facebook-like feed of local market information and competitor analysis makes marketing online engaging and easy to understand. Even for business owners with no experience in Digital Marketing.
    Starting Price: $29.95 per month
  • 23
    WooRank

    WooRank

    WooRank

    Our tools give you actionable insight to help you optimize your online sales and marketing efforts. Eliminate the need for multiple marketing tools and maximize your team’s efficiency. Analyze your SEO, identify keyword opportunities and discover technical issues – all in one Project. Deliver the best version of your website with dozens of detailed data points and advice on how to fix the issues we’ve found. Save money, time and effort with WooRank’s all-in-one digital marketing solution. Closely monitor your rivals’ SEO strategy to propel your business forward. Discover target keywords and hidden opportunities in your market. Analyze thousands of pages to discover SEO issues impacting your online visibility.
    Starting Price: $79.99 per month
  • 24
    Plerdy

    Plerdy

    Plerdy

    Plerdy - Multifunctional SaaS solution for an improvement of conversion on websites. - Heatmaps - we see exactly where the clicks were on the website. All clicks on the website are recorded and displayed in real time. Which helps to understand how users behave on the website. - Popup smart forms - you can quickly create and show on the website different pop-up forms without developers and designer. Examples: The pop-up form for collecting leads from the website. Offer to the users when they abandon their shopping cart. - SEO-alerts - tool that continuously analyzes your website SEO factors to provide regular notifications on changes. Checks keywords, titles, tags and attributes to define what can be optimized. Provides both aggregated and on-page statistics to evaluate your web resource.
    Starting Price: 29$/month
  • 25
    Loyalty Reward Stamp

    Loyalty Reward Stamp

    Loyalty Reward Stamp

    We offer Loyalty Reward Program, Loyalty App, Mobile Loyalty, Text Message Marketing, Loyalty Cards, and Rewards Programs. Turn those paper punch cards into a robust and easy to use mobile app. We also offer simple and beautiful tablet loyalty programs for your counter. Our businesses attract new and keep their current customers coming back with mobile deals. Reward customers for sharing information and deals from your business on social media. Grow your subscriber text list to continually promote your business to customers at any time. Business's can increase exposure by letting customers promote their deals for them on their social media profiles. Customers are able to receive rewards texted to them 24/7 right through the Businesses app. The mobile and tablet app are completely customized and branded with the business's logo.
    Starting Price: $49.00/month
  • 26
    MarketingTracer

    MarketingTracer

    MarketingTracer

    MarketingTracer provides a platform for online marketeers. Create content that ranks with AI content intelligence tool based on real time search engine data. Manage search engine visibility with real-time SEO auditing and change management. Connect marketing channels to curate data across channels and monitor your KPI’s Marketeers and companies can deliver more personalized client experiences The platform features a highly intuitive and collaborative UI and is complemented by comprehensive support.
    Starting Price: $11.75 per month per site
  • 27
    SpyFu

    SpyFu

    SpyFu

    SpyFu exposes the search marketing secret formula of your most successful competitors. Search for any domain and see every place they've shown up on Google: every keyword they've bought on Adwords, every organic rank, and every ad variation in the last 14 years. Learn how to connect with these domains, too. Find online and traditional leads methods -- social media, email, phone, and address -- you can't find anywhere else.
    Starting Price: $33 per month
  • 28
    AgencyAnalytics

    AgencyAnalytics

    AgencyAnalytics

    AgencyAnalytics is the #1 cloud-based marketing reporting software for agencies. Save time, boost revenue and impress your clients with insightful reports and live marketing dashboards that show your full marketing impact. Monitor all of your marketing channels in one place. AgencyAnalytics integrates with more than 60 platforms to report on SEO, PPC, call tracking, social media, email marketing, and more. All fully branded for your agency. Give clients login to the interface or app as if you built the platform in-house. AgencyAnalytics includes a full suite of SEO tools designed to streamline your agency. Track rankings, monitor backlinks, perform technical SEO audits, and track the competition with our built-in SEO tools. Whether you’re an established agency or just getting started, AgencyAnalytics offers simple, scalable pricing starting at just $49 per month. Try it free for 14 days, no credit card required. Start your free trial now!
    Starting Price: $60.00/month
  • 29
    BrightLocal

    BrightLocal

    BrightLocal

    BrightLocal makes local marketing simple. Its all-in-one platform provides SMBs, SEO agencies, and multilocation businesses with the tools they need to succeed in local search, including: - Reputation Manager: Grow, track, and respond to your reviews all in one place. - Local SEO Audit: Monitor your rankings in local SERPs and see what success looks like. - Citation Tracker: Find where your business appears online, locate duplicates, and see where competitors are found, too. BrightLocal also provides citation building services, so you can get listed on the sites that matter to you. You can try BrightLocal completely free of charge, with no card required, for 14 days to see the results for yourself.
    Starting Price: $29.00/month
  • 30
    ProRankTracker

    ProRankTracker

    ProRankTracker

    ProRankTracker is a specialized SEO rank tracking & reporting cloud software (SaaS) for SEO companies and professionals. With ProRankTracker you can track your rankings on all major search engines (Google, Yahoo, Bing), YouTube, and Amazon. With its accurate tracking abilities, you will always be up to date with the recent changes in your rankings, be able to analyze it with various graphs and tools, and report it to your teammates and clients in various ways. We are dedicated to rank tracking and reports, and we offer more "views" and customizable options than any other rank tracking tool. This invaluable reporting helps you analyze your data and better understand whether your SEO efforts are really working. Our dedicated rank tracking tools are the missing link between big picture SEO and the detailed insights you need to prove value and build trust with your clients.
    Starting Price: $49 per month
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