Taboola

We’re excited to see MediaPost highlight insights from Taboola Newsroom, powered by real readership data across our network of trusted, premium publisher partners. The piece shows what audiences are actually choosing to read in the 48 hours leading up to today's Big Game. A few signals that stood out:  🏈 Bad Bunny is generating +129% more buzz than Kendrick Lamar at the same point last year, while halftime show interest overall is up +449%.  🏈 Readers are gravitating toward underdog and emerging narratives: Sam Darnold is seeing 2x the search momentum of Drake Maye.  🏈 The Big Game's ad effect is real: beverage brands are dominating pre-game readership, led by Bud Light (+569%) and Budweiser (+99%). This is the power of Taboola Newsroom: turning publisher-scale readership signals into actionable intelligence. It’s how we help publishers anticipate audience interest, marketers spot momentum early, and the broader ecosystem find attention that is deep, durable, and monetizable. https://lnkd.in/ePFv9ZpA #DigitalPublishing  Ray Schultz

Taboola UK is officially a Great Place To Work UK, but beyond the badge, here’s what that actually means: 92% of our team feels they can truly step away when they need to—our hybrid setup and unlimited PTO are the real deal. Walking into a community, not just a workspace. People here genuinely care about each other. 💙 Ready to realize your potential where balance and community are at the center? Check out our open roles: https://ow.ly/JF1s50Y8WQU #TaboolaLife

News: DeeperDive was selected by Reach plc, the largest commercial news publisher in the UK and Ireland, as the Generative AI 'Answer Engine' to live across its websites including Daily Express, and Daily Star. With DeeperDive, Reach's large reader base can ask questions about topics they’re interested in, and have AI provide answers instantly, sourced from their trusted journalism. https://bit.ly/3NWEON8

DeeperDive is helping publishers enter their 'next era' and opening up so many more ways for advertisers to connect with audiences, says Adam Singolda during this sitdown with Beet.TV. Hear about this and other recent news, including our partnerships with Paramount and LG Ad Solutions now: https://bit.ly/3NP86NH #TaboolaDeeperDive #DigitalPublishing

💡 Ask a Taboolar: Trends Edition “What trends surprised you the most this year, and how did you use them to help clients?” 🤔 Amanda, our Advertising Account Manager for Large Enterprise, dives into how vertical videos and TikTok-inspired creative are changing the game across the open web. Learn more here: https://lnkd.in/e3C56GjZ #AskATaboolar #PerformanceMarketing #RealizeForAdvertisers

“Smarter campaigns = better results. These 4 advertising hacks are a must for marketers looking to crush their 2026 goals. Swipe to read through them and see more insights here: https://lnkd.in/eKPz-97m #MarketingTips #PerformanceMarketing

Madrid Sales Kick Off was all about breaking through. Challenging old assumptions, rethinking how our industry evolves, and pushing past what’s expected. 🇪🇸 The conversations and energy here were buzzing with what’s next in both advertising and publishing. We’re focused on today, but so excited about what we’re building for tomorrow. I really enjoyed it. Taboola #Madrid #PerformanceMarketing #Innovation

Performance marketers: tired of fighting algorithm changes and rising CPCs on crowded channels? You have options. 🔍 Realize helps you outperform legacy performance channels by activating discovery-driven environments on the open web. Read for five proven ways Realize is helping brands win in 2026: https://lnkd.in/e662cnry #RealizeForAdvertisers #PerformanceMarketing #GrowthMarketing #2026Marketing

Clicks don’t tell the whole story. Track time on site and session depth to see who’s truly engaged, not just passing by. ✅ Smarter tracking. ✅ Better targeting. ✅ Faster conversions. 👉Get more power under the hood with Realize: https://lnkd.in/e7AqCJyx #AdTech #PerformanceMarketing #OptimizeForEngagement #RealizeForAdvertisers