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Types of Sampling Methods Explained

The document discusses different sampling methods used in research, including simple random sampling (SRS), cluster sampling, systematic sampling, convenience sampling, judgmental/purposive sampling, and quota sampling. SRS involves randomly selecting individuals from a larger population so that each person has an equal chance of being chosen. Cluster sampling divides a population into groups and then randomly selects clusters. Systematic sampling selects individuals at regular intervals from a population list. Convenience sampling uses easy to reach groups. Judgmental sampling relies on researcher judgment. Quota sampling aims to match population percentages.

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65 views3 pages

Types of Sampling Methods Explained

The document discusses different sampling methods used in research, including simple random sampling (SRS), cluster sampling, systematic sampling, convenience sampling, judgmental/purposive sampling, and quota sampling. SRS involves randomly selecting individuals from a larger population so that each person has an equal chance of being chosen. Cluster sampling divides a population into groups and then randomly selects clusters. Systematic sampling selects individuals at regular intervals from a population list. Convenience sampling uses easy to reach groups. Judgmental sampling relies on researcher judgment. Quota sampling aims to match population percentages.

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D' Angelus
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Name: Ivan Angelo P.

Recto Date: December 2, 2021


Section: BSHM 112 Subject: Math in the Modern World

Simple Random Sampling (SRS)


~ SRS, is a subset of individuals that comes from a larges population or group
in which the subset of individuals are chosen randomly. In SRS, every individual has
the same chance or opportunity to be chosen or in-short, it is unbiased.
Example: The names of 25 employees being chosen out of a hat from a company
of 250 employees. In this case, the population is all 250 employees, and the sample is
random because each employee has an equal chance of being chosen.

Cluster Sampling
~In cluster sampling, researchers divide a population into smaller groups known
as clusters. They then randomly select among these clusters to form a sample.
~Cluster sampling is a method of probability sampling that is often used to study
large populations. Researchers usually use pre-existing units such as schools or cities
as their clusters.
Example: An NGO wants to create a sample of girls across five neighboring
towns to provide education. The NGO randomly selects towns (clusters) to form a
sample and extend help to the girls deprived of education in those towns.

Systematic Sampling
~Systematic sampling is a type of probability sampling method in which
sample members from a larger population are selected according to a random
starting point but with a fixed, periodic interval. This interval, called the
sampling interval.
Example: Assume that in a population of 10,000 people, a statistician selects
every 100th person for sampling. The sampling intervals can also be systematic,
such as choosing a new sample to draw from every 12 hours.
Convenience Sampling
~A convenience sample is a type of
non-probability sampling method where the
sample is taken from a group of people
easy to contact or to reach.
Example: Standing at a mall or a
grocery store and asking people to
answer questions would be an example of
a convenience sample.

Judgemental / Purposive Sampling


~Purposive sampling, also known
as judgmental, selective, or subjective
sampling, is a form of non-probability
sampling in which researchers rely on
their own judgment when choosing
members of the population to
participate in their surveys.
Example: The selection of a
sample of universities in the United
States that represent a cross-section of
U.S. universities.
Quota Sampling
~Quota sampling is a
method for selecting survey
participants that is a
non-probabilistic version of
stratified sampling.
Example: If
your population consists of
45% female and 55% male,
your sample should reflect
those percentages.

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