Worksheet
1.1 Skimming and scanning
Read the paragraph below; then skim and scan the advertisement and answer the
following questions:
‘App’ is a computer industry word that is short for ‘application’. It indicates the
practical application of computer software that is designed to perform a specific
task. A range of convenient apps is now available on mobile phones and other
mobile devices around the world.
1 How many Android smartphones exist
across the globe?
2 Which program has over 450 000 apps
available?
3 How much is the one-time registration
fee for Android apps?
4 In terms of commercial developers using
the App Store, what percentage are
Android-based and what percentage are
Apple-based?
5 Pick out one piece of information that
indicates the competition between
Android and Apple.
6 What percentage of 35–44 year olds
played Angry Birds in the last 30 days?
7 How much would you need to pay for the
Tiny Village app?
8 According to the advert, how many
people use Facebook for Android?
How many monthly users does that
represent?
9 According to the advert, what is the total
number of people who access Facebook
from their mobile phones?
10 How many full-time employees does
Instagram have?
11 How much money was Instagram bought
for?
12 Which company has placed this advert?
What does it do?
13 Which is the email address you would
use to get in touch with the advertiser?
Source: www.startapp.com/android-apps-
infographic/android-apps-infographic.pdf
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Chapter 1
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Worksheet
1.2 Writing a report
A report is a factual text and its purpose is to explain something and give information.
Therefore, a report must only present information that is important to its reader. In
some cases, the reader of the report may have asked for it to be written. For example,
your school/college management team has asked you to produce a report on the use
of mobile phones. Use the plan below to help you write this report.
Important note: Each paragraph must have a topic sentence that tells you what the
rest of the paragraph will be about. Use ideas that you may have already discussed
and develop these into paragraphs. Include only facts, not opinions. Use clear,
technical language where necessary.
Introduction: An opening paragraph to capture your reader’s interest / introduce your purpose
There is no getting away from mobile phones and mobile technology in our world. They can be a fantastic
convenience or a terrible nuisance. As a student representative at our school, I have been asked to write a
report about the use of mobile phones by staff and students.
Description of the use of mobile phones at ……………………………………………….. school/college:
Topic sentence: .............................................................................................................................................
Example: ........................................................................................................................................................
Benefits of mobile phone activity for staff and students:
Topic sentence: .............................................................................................................................................
Examples: ......................................................................................................................................................
........................................................................................................................................................................
Problems with the use of mobile phones for staff:
Topic sentence: .............................................................................................................................................
Examples: ......................................................................................................................................................
........................................................................................................................................................................
Problems with the use of mobile phones for students:
Topic sentence: .............................................................................................................................................
Example: ........................................................................................................................................................
........................................................................................................................................................................
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Conclusion: Summarise the main points presented. Be careful not to give any personal opinions.
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164 © HarperCollinsPublishers 2013
