GRADES 1 to Minuyan National High 8

12 School Grade Level

School
DAILY
LESSON LOG Teacher Rosalie A. Calma Learning Area ENGLISH
Teaching Dates and Time November 11, 2021 Quarter
First Quarter

DAY
I. OBJECTIVES

A. MELCs:
Analyze intention of words or expressions used in propaganda technique.

B. Performance Standards

.1.develop an awareness of how propaganda is used in everyday life;

C. Learning Competencies / Objectives
Write the LC code for each 2. identify the propaganda techniques through given situations; and
3.demonstrate the use of propaganda techniques in promoting various products.
Quarter 3 - Module 2
Recognizing Propaganda Techniques
II. CONTENT

III. LEARNING RESOURCES

A. References
1. Teacher’s Guide pages
2. Learner’s Materials pages pp.1-27
3. Textbook pages
4. Additional Materials from
Learning Resource (LR) portal
B. Other Learning Resources
IV. PROCEDURES
Directions: Identify bias statement.
Put a check (√) mark before the number if the statement
is bias and cross (X) mark if it is unbiased.
______ 1. Pretty people are lazy
A. Reviewing previous lesson or
presenting the new lesson
. ______ 2. The research shows that the stock market has risen a larger percentage during
summer than during winter.
______ 3. He is the best person for the job.
______ 4. The survey shows that the elderly are our biggest customers.
______ 5. People who are good at Math are brainy.
Activity 1. Guess the name of the product or service base on the given tagline.
1.may pasobra dahil special ka.
B. Establishing a purpose for the lesson
2.Love ko to
3.hanggang saan aabot ang 20 pesos mo?
4.mura mabilis at walang kuskosbalungos
5.para kanino ka bumabangon
.
Have you bought the product based on it’s way of advertising? Why?
C. Presenting examples/instances of the
new lesson

How do you decide which product to buy?

D. Discussing new concepts and Recognizing Propaganda
practicing new skills #1 Techniques
Propaganda is a mode of communication used to promote and influence a cause or certain
view. It is a collection of messages aimed at influencing the views of people, not giving the
opponents any chance to rebut the concept. It is mostly focused on spreading ideas to
manipulate the behavior of many instead of telling them the truth.

Moreover, it has taken the form of art, speeches, music, and films over the years, but it is not
limited to these means of communication. Propaganda can be also found in news and
 journalism, religion, public relations, education, and even in our daily conversation and in all
aspects of daily life. In short, propaganda is all around us. It is mostly present in politics and
government, business, and in many forms of entertainment including TV shows, video games,
and social media like Facebook and YouTube
Different kinds of propaganda tactics are used in advertisements to persuade people to buy the
products.
The following are the three types of propaganda techniques used in advertising:

1.) Name-calling is also known as stereotyping or labeling. It gives a negative symbol or

bad label to establish an unfavorable opinion or hatred to a person or idea. This is
used to make the audience reject the person or the idea without examining what the
label really means and looking at the available evidence. Cartoons and photographs
are used in name-calling. This technique is mostly used in politics. The most obvious
type of name-calling involves bad names
E. Discussing new concepts and 2.) Glittering Generalities or also known as Virtue Words. This is the opposite of name-
practicing new skills #2 calling. This propaganda device uses emotionally appealing vague, broad words or
statements to generate positive feelings in the minds of the masses, which they
associate with the product. The words used are highly valued concepts that will
connect with the audience's beliefs and values, and they carry conviction without
supporting information or reason. It links a person or idea to a positive symbol.
Slogans are used in glittering generalities.
3.) Another type of propaganda technique is Transfer. It employs the use of symbols,
quotations, images of famous people to impart an idea or claim that carries respect,
authority,
4.) sanction to make it look more acceptable. Religious and patriotic images are
commonly used in this propaganda technique
Independent Activity 1.
Fact or Bluff?
Directions: On the line before each number, write Fact if the statement is true orBluff if it
is false.
______ 1. Propaganda can be found in news and journalism, religion, public relations,
education, and in all aspects of daily life.
______ 2. Name-calling is used to attack the competition.
______ 3. Glittering generalities make use of fancy words that elicit a positive response
or feeling from you.
______ 4. Transfer employs symbols like waving a flag to stir the emotions and win the
approval of people.
______ 5. Glittering generalities are also known as vulgar words.

Activity 2.Figuring Out the Propaganda!

F. Developing Mastery
(Leads to Formative Assessment 3) Directions: Recognize the propaganda technique used in the given situation

A.Name-Calling B. Glittering Generalities C. Transfer

______ 1. In her YouTube channel, the vlogger gives negative reviews about the food
she tasted.
______ 2. A political activist closes her speech with a prayer.
______ 3. In a Facebook post, the seller drags his competitor down by telling
consumers that his product has harmful effects on human health.
______ 4. A company that sells organic plant-based products talks about how important
to take care of animals.
______ 5. In a radio interview, the customer talks about her positive experience using
the organic beauty products

G. Finding practical applications of Activity 3. Love Local

concepts and skills in daily living

Directions: Choose one among the three propaganda techniques and create a poster
displaying your chosen local product. Answer the following questions below and write
 your answers on a short bond paper.

Propaganda Poster
Title of advertisement
_____________________________________________________________________
_____________________________________________________________________
What is your advertisement trying to “sell” (a product or an idea)?
_____________________________________________________________________
_____________________________________________________________________
Briefly describe your advertisement (its appearance, message, tone, etc.)
_____________________________________________________________________
_____________________________________________________________________
Intended audience (ex: a specific group of people, a nation, etc.)
_____________________________________________________________________
_____________________________________________________________________

Propaganda technique used (ex: name-calling, glittering generalities, transfer)

_____________________________________________________________________
_____________________________________________________________________
What clues indicate the technique used?
_____________________________________________________________________

H. Making generalizations and

abstractions about the lesson

I. Evaluating Learning Directions: Identify the type of propaganda technique used in the following pictures or images:

Picture/Image Propaganda Technique

1. A. Name-calling B. Glittering generalities C. Transfer

2. A. Name-callng B. Glittering Generalities C. Transfer

 3. A. Name-calling B. Glittering generalities c. Transfer

4. A. Transfer B. Name-calling C. Bandwagon

5. A. Transfer B. Bandwagon c. Glittering generalities

6. A. Glittering generalies B. Bandwagon c. Name-calling

7. A. Bandwagon B. Name-calling C. Transfer

8. A. Glittering Generalities B. Name-calling C. Transfer

9. A. Transfer B. Gliitering Generalities C. Name-Calling

10. A. Badwagon B. Transfer C. Name-Calling

J. Additional activities for application With the things ypu have learned today, Write an essay why do we need not to buy or to buy the product
or remediation even though it is very famous one. Write in a 1 whole sheet of paper.
V. REMARKS
VI. REFLECTION
A. No. of learners who earned 80% on the formative
assessment
B. No. of learners who require additional activities for
remediation
C. Did the remedial lessons work? No. of learners who
have caught up with the lesson.
D. No. of learners who continue to require remediation
E. Which of my teaching strategies worked well? Why
did these work?
F. What difficulties did I encounter which my principal
or supervisor can help me solve?
G. What innovation or localized materials did I
use/discover which I wish to share with other
teachers?

Prepared by: Checked by: Noted by:

Rosalie A. Calma Susana T. Mamuri Luisito V. De Guzman,Ph.D

Teacher II Head Teacher III Principal IV