VAISHALI RAVINDRANATH
LinkedIn | rvaishali4@gmail.com | +91-8870279035
Chennai, India
PROFILE SUMMARY
Data Scientist with a strong background in Financial Risk and Customer Experience Analytics, and a passion for leveraging advanced analytics to drive
business success. Seeking a challenging Data scientist role where I can apply my expertise in data analysis, statistical modeling, and machine learning to
deliver actionable insights and contribute to data-driven decision-making. Additionally, I hold 2 published US Patents in the Consumer Analytics domain
through Verizon.
FUNCTIONAL AREAS
• Risk Modeling • Topic Modeling
• Business Intelligence • On-going Model Monitoring
• Machine Learning • Site Experience Optimization
TECHNICAL SKILLS
• Python, R Programming, and PySpark – EDA, Web Scraping, Machine Learning, Statistical analysis, Visualization, Impact Assessment
• MySQL - Teradata and Hive Hue for Querying, Sub-Querying, Data Transformation, and Manipulation
• Natural Language Processing - NLTK and SparkNLP for Topic Modeling, Sentiment Analysis, and Document Clustering
• Business Intelligence tools - Glassbox, Medallia, Adobe Site Catalyst, Tableau, and Kibana
• Tools and Pipelines - HDFS, data lab, RStudio, Jupyter, Kedro, Github, JIRA
WORK EXPERIENCE
Societe Generale GSC, Chennai, India
• Data Scientist 02/2022 – Present
o Developed and implemented enhanced financial risk rating models for retail banking entities of SocGen. This model was approved by MRM and
deployed in production. This model was able to considerably improve the precision rate of the previous rule-based model.
o Collaborated with the OGM teams to analyze data drift and recalibrate risk models, ensuring ongoing compliance and minimizing potential
financial risks.
o Designed and implemented a comprehensive data and model versioning strategy, ensuring proper tracking and management of data and model
versions throughout the risk modeling process.
ML Models: Logistic Regression, Random Forest, Hyper-parameter tuning with Optimization methods, Kedro framework
Verizon, Chennai, India
• Analyst – Business Intelligence 02/2019 – 02/2022
o Conducted comprehensive secondary research on international travel plans, competitor offers, and competitor plans, generating valuable
marketing insights to inform strategic decision-making and enhance the company's competitive positioning.
o Implemented NLP techniques to automate the manual process of consumer pain point understanding. The model identified more critical pain
points and experience issues in a year which was 4 times higher than the incidents captured through a manual process.
o Led social media pulse analytics during iconic launch events. Communicated the performance insights and measurements from the social media
activity every 2 hours, and simultaneously captured customer pain points and reported them to development teams.
o Recognized for exceptional contributions and commitment, receiving two Spotlight Awards in recognition of outstanding performance and
dedication in delivering impactful results.
ML Models: Google Sentence Encoder, LDA, K-Means, Decision Tree model
Xen AI, Remote
• Data Scientist 06/2018 – 02/2019
o Contributed to in-house Data Science projects and intern training, leveraging expertise in data analysis and modeling to drive the development
and implementation of innovative solutions.
National Centre for Sustainable Coastal Management, Chennai, India
• Intern 05/2018 – 06/2018
o Analyzed weather and cyclone data, applying visualization and modeling techniques to contribute to the understanding of cyclone patterns in
the West Bengal and Odisha region for Road Planning activity of the Indian Government.
Vellore Institute of Technology, Vellore, India
• Teaching cum Research Associate 06/2017 – 06/2018
o As a Teaching cum Research Associate at Vellore Institute of Technology (VIT), I actively engaged in teaching and conducted research activities
within the School of Computing Science and Engineering, contributing to the academic growth of students and advancing knowledge in the
field of Data Science.
EDUCATION
• PhD Computer Science 02/2022 – Present
o Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore, India External
Part-Time Scholar
• MSC Computer Science 07/2014 – 05/2016
o Vellore Institute of Technology (9.52/10)
• BSc Computer Science o University of Madras (84%) 06/2011 – 05/2014
CERTIFICATIONS
• Customer Insights and Consumer Analytics for Organizations: Tools and Analysis, LinkedIn
• Unit Masters in Blockchain and Cryptocurrency, Unit Network
• Data Science with Python, Simplilearn
PATENTS
• ‘System and method for persona generation’, US US20230306448A1, Verizon Patent And Licensing Inc. (published, 2023)
• ‘System and method for region persona generation’, US US20230306086A1 , Verizon Patent And Licensing Inc. (Published,2023)
Declaration:
I hereby declare that the above-stated information is true to the best level of my knowledge.
Vaishali Ravindranath
