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Preksha Jain: Education

Preksha Jain is an MBA student specializing in Marketing with a Bachelor's degree in English. She has experience as a Marketing Intern at Bharti AXA, where she conducted market research and authored marketing strategy reports, and as a Marketing Manager at Annex Creations, where she managed social media and analyzed sales data. Preksha has also completed projects that increased customer engagement and enrollment rates, and has received several academic and organizational achievements.

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29 views1 page

Preksha Jain: Education

Preksha Jain is an MBA student specializing in Marketing with a Bachelor's degree in English. She has experience as a Marketing Intern at Bharti AXA, where she conducted market research and authored marketing strategy reports, and as a Marketing Manager at Annex Creations, where she managed social media and analyzed sales data. Preksha has also completed projects that increased customer engagement and enrollment rates, and has received several academic and organizational achievements.

Uploaded by

kyahaibhenchod
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

Preksha Jain

+91-774-200-8888 | prekshajain0803@[Link] | [Link]/preksha

Education
Welingkar Institute of Management Bengaluru, Karnataka
Masters of Business Administration (Marketing) Aug 2023 – Apr 2025
IIS University Jaipur, Rajasthan
Bachelor of Arts in English Jul 2019 – Jun 2022

Experience
Marketing Intern May 2024 – June 2024
Bharti AXA Mumbai, India
• Led market research with 250+ respondents, boosting brand awareness.

• Authored 5+ marketing strategy reports, leveraging guerrilla and sensory marketing to enhance campaign

performance
• Researched the digital transformation of the Indian insurance sector, identifying a 35% rise in digital insurance

adoption over the last five years.


Marketing Manager July 2022 – Sept 2022
Annex Creations Remote
• Managed social media of Swasti Clothing, a sub-brand of Annex Creations via Google Analytics and Instagram

Insights, boosting engagement.


• Grew Instagram following by 2,500+ through trend-driven content and audience insights.

• Analyzed sales data, identifying 25% higher demand for larger sizes, leading to an exclusive production shift.

Projects
NH8 Restaurants August 2024 – October 2024
• Created festive digital campaigns, boosting Instagram engagement and reach.

• Produced 10+ short videos highlighting home delivery & dine-in services, increasing customer inquiries by 22%.

• Strengthened brand presence, driving a 31% rise in festive-season orders through targeted digital marketing.

Rush Arena Jan 2024 – April 2024


• Conducted primary research with 250+ parents, identifying key decision-making factors for sports academy

selection.
• Analyzed data, revealing coaching quality, safety standards, and overall facilities as top priorities amongst 8

different parameters for parents.


• Provided strategic insights, leading to a 22% increase in enrollments at Rush Arena.

Achievements
• Merit holder in under-graduation
• Distinction holder in DELF A1 and A2 held by Institut Français
• Lead organiser for Cosmos’21
• Head event co-ordinator in Event Management Committee (2021-2022)
• Core member of Sustainability Cell (2023-2024)
• Published 2 research papers on historical management principles at the Center for Education and Social Sciences

Skills
• Marketing and Strategy: Content Marketing, Digital Marketing, Market Research
• Analytics and Tools: MS Excel, Google Analytics
• Leadership and Management: Product Management, Event Coordination

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