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Comprehensive Business Plan Guide

This document outlines the elements of a business plan for a healthcare department, including an executive summary, general department description, services offered, marketing plan, operational plan, management structure, and financial projections. It emphasizes that the business plan should describe the department's goals, target market, operations, competition, and budget. An appendix can include additional documents like job descriptions and staffing patterns. The business plan's purpose is to serve as a roadmap for guiding the department's decisions and clarifying all aspects of the business from marketing to finances.

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Mohammad Aljarrah
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76 views14 pages

Comprehensive Business Plan Guide

This document outlines the elements of a business plan for a healthcare department, including an executive summary, general department description, services offered, marketing plan, operational plan, management structure, and financial projections. It emphasizes that the business plan should describe the department's goals, target market, operations, competition, and budget. An appendix can include additional documents like job descriptions and staffing patterns. The business plan's purpose is to serve as a roadmap for guiding the department's decisions and clarifying all aspects of the business from marketing to finances.

Uploaded by

Mohammad Aljarrah
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

BUSINESS PLAN

DEVELOPMENT
PRESENTED BY:MOHAMMED AL OTAIBI
UNDER SUPERVISION OF PROFESSOR:AHMAD ABU SHAIQA
LEARNING OBJECTIVES

OVERVIEW OF BUSINESS PLAN


IMPORTENCE OF BUSINESS PLAN
ELEMENTS OF BUSINESS PALN
?WHAT IS BUSINESS PLAN DEVELOPMENT

IT IS A WRITTEN DOCUMENT DESCRIBING THE NATURE OF THE BUSINESS, THE


SALES AND MARKETING STRATEGY, AND THE FINANCIAL BACKGROUND
IMPORTANCE OF BUSINESS PLAN

WHETHER YOU’RE STARTING A SMALL BUSINESS OR EXPLORING WAYS TO EXPAND


AN EXISTING ONE, A BUSINESS PLAN IS AN IMPORTANT TOOL TO HELP GUIDE YOUR
DECISIONS. THINK OF IT AS A ROADMAP TO SUCCESS, PROVIDING GREATER
CLARITY ON ALL ASPECTS OF YOUR BUSINESS, FROM MARKETING AND FINANCE
.TO OPERATIONS AND PRODUCT/SERVICE DETAILS
ELMENTS OF BUSINESS PLAN
EXECUTIVE SUMMARY
GENERAL DEPARTMENT DESCRIPTION

SERVICES

MARKETING PLAN

OPERATIONAL PLAN

MANAGEMENT/ ORGANIZATION

FINANCIALS

APPENDIX
EXECUTIVE SUMMARY

NO MORE THAN 2 PAGES LONG TO EXPLAIN THE PURPOSE.

IDENTIFY WHO YOUR CUSTOMERS AND PAINT A PICTURE OF HOW YOU SEE THE
FUTURE.

DO NOT WRITE IT UNTIL YOU HAVE FINISHED YOUR PLAN.

CONTENT SHOULD RESONATE A THEME OF EXCITEMENT AND PROFESSIONALISM,


.BE CONCISE AT THE SAME TIME
GENERAL DEPARTMENT DESCRIPTION

• INCLUDE DEPARTMENTAL GOALS AND RELATE THEM TO MISSION/VISION OF THE


ORGANIZATION.

• DESCRIBE WHO YOUR TARGET MARKET.

• DESCRIBE HOW YOUR ABILITY TO MEET THIS TARGET POPULATION.(REFER TO


HOW YOU ARE PREPARING TO MEET ANY FUTURE CHANGES/ BRIEF HISTORY.

• BRIEFLY MENTION YOUR PREDICTIONS FOR THE FUTURE.


SERVICES

.DESCRIBE SPECIFICALLY THE SERVICES AND PRODUCTS YOU OFFER


.WHAT IS THE DEVELOPMENT STATUS OF THE PRODUCT
.WHAT IS THE PLAN TO MAINTAIN THE LOYALTY OF CUSTOMERS
MARKETING PLAN

.IDENTIFY YOUR COMPETITION

DISCUSS YOUR COLLABORATIONS WITH THE ORGANIZATIONS MARKETING DEPARTMENT TO


ENSURE THE

.COMMUNITY YOU SERVICE IS WELL VERSED IN YOUR SERVICES/PRODUCTS

BE SURE TO INCLUDE DETAILS ON INTERNAL MARKETING TO ENSURE THAT EMPLOYEES ARE


AS WELL VERSED

TO IDENTIFY THIS AS A MARKETING ADVANTAGE ABOUT HOW YOU MET OR WILL MEET THESE
OPERATIONAL PLAN

EXPLAIN TYPICAL DAILY/ SHIFT OPERATIONS AND INCLUDE THE FOLLOWING:

HOURS OF OPERATION, DEPARTMENT AND PROVIDERS YOU INTERACT WITH, CATEGORIES


OF EMPLOYEES(LICENSED, UNLICENSED), NUMBER OF FTES, QUALITY AND SAFETY
PROGRAMS, PATIENT SATISFACTION INITIATIVES, HOW SUPPLIES ARE INVENTORIED AND
MAINTAINED, IDENTIFY REGULATORY AGENCIES YOU MUST COMPLY WITH, COMPETENCY
REQUIREMENT AND PLAN FOR SUSTAINING, RECRUITMENT AND RETENTION STATISTICS
AND PLANS, STAFF SCHEDULING PROCEDURES AND IDENTIFY NEED FOR ANY CONTRACT
.STAFF AND WHAT PERCENTAGE OF TOTAL STAFF THEY ARE

.FTES(FULL TIME EQUIVALENT)


MANAGEMENT/ ORGANIZATION

IDENTIFY ALL MANAGER/ CHARGE/ TEAM LEADER ROLE AND DEFINE HOW THEY
DIFFERENTIATE.

DISCUSS THE QUALIFICATIONS NECESSARY FOR EMPLOYEES TO BE ELIGIBLE FOR


THEM.

PREPARE AN ORGANIZATIONAL CHART THAT SHOWS DEPARTMENTAL HIERARCHY .


FINANCIALS

DISCUSS AND ANALYZE YOUR CURRENT BUDGET AS WELL AS PROJECTIONS FOR THE NEXT FISCAL YEAR.

BE SURE TO BACK UP YOUR PREDICTIONS WITH SPECIFICS SUCH AS GROWTH IN THE COMMUNITY OR A
CHANGE IN VENDORS THAT WILL DECREASE COSTS.

WE SHOULD ADDRESS/DISCUSS THE FOLLOWING ITEMS:

1- RECENT BUDGET SHEET 2- BUDGET PROJECTIONS FOR NEXT FISCAL YEAR.

3- CAPITAL EXPENSES WITH PROJECTIONS FOR NEXT YEAR.

4- BREAKDOWN OF STAFF CATEGORIES THAT NOTES HOURLY WAGES AND BENEFIT COST.
APPENDIX

TO INCLUDE ANY ADDITIONAL DOCUMENTS LIKE JOB DESCRIPTION,


.DEPARTMENTAL GOALS AND STAFFING PATTERN
EXAMPLE OF BUSINESS PLAN

HTTPS://[Link]/PEADAROSULLIVAN/FEASIBILITY-STUDY-PRIVATE-
HEALTHCARE-MARKET-OPPORTUNITIES-SAUDI-ARABIA

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