Walt
Disney
case
Presented To : Dr. Tamer
Group
Karam
1
Presented
Mr. by:
Ahmed Amer Mrs. Hend Ahmed
Mr. Ahmed Megahd Mrs. Shaimaa El
Mr. Ahmed El Nazer Araby
Mr. Ahmed Mrs. Amina
Mashhour Mohamed
Mr .Abdelrahman
Agend
Overview of Disney’s business
segments
The Dilemma a
Understanding the market P– E – S – T
–Competitive
L–E Profile Matrix
MP 5 Forces
External Analysis & Strategic
Recommendations
Overview of Walt
Disney
Brief overview of Disney’s business
segments
(Media Networks, Parks & Resorts, Studio
Entertainment, Consumer Products,
Interactive).
- Key financial highlights (e.g., revenue
growth, operational efficiency, ROE
improvement…etc.
The Core Dilemma
Being able to preserve the current market
position, the company will need to expand
the business throughout acquisitions and
other methodologies, yet acquisitions
with the current strategy will eventually
lead to decreased share value and
potential government challenges.
Understanding the
market
P– E – S – T – L – E
Political Aspects:
Government Censorship:
In certain countries, Disney encounters
restrictions on the content it produces,
imposed either through government
censorship or societal pressures.
Consequently, Disney is sometimes
required to modify its content to prevent
conflicts with governmental authorities,
religious institutions, or social groups.
Ref : [Link]
countrys-cinemas/
E - Economic
Factors
1- Streaming Profitability
High upfront costs in content and technology
challenge profitability for platforms like Disney+
and Hulu.
2-Acquisition Costs
Disney’s $71B Fox deal creates financial
pressure and demands long-term cost-saving
strategies.
Ref : Hemant ,2025)
Hemant Vilas Belsare (2025); PESTLE ANALYSIS Int. J. of Adv.
Res. (Feb). 608-612] (ISSN 2320-5407). [Link]
Technological
1. Enhancing Viewing Experience:
Use AI to deliver personalized recommendations to Disney+ users
based on their preferences and viewing behavior.
2. Behavioral Data Analysis:
Leverage AI to analyze audience patterns and develop content tailored
to diverse interests.
3. Smart Content Creation:
• Use AI tools to generate movie scripts or design characters.
• Apply technologies like deepfake or AI animation to speed up
production processes.
4. 4. AI-Powered Customer Support:
Develop intelligent chatbots to provide instant assistance to
subscribers. Ref :
5. 5. Market Forecasting:
Use AI to predict trends in the entertainment industry and analyze
legal
1-The risk of governmental challenges
when it comes to market competition
protection for increased market share
2-The need to enhance the
intellectual property protection laws
that will be directly reflected in
increased sales and revenues
Ref : [Link]
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8#ebo=0
MP 5 Forces
CPM
Ref :
CPM
The Competitive Profile Matrix (CPM) compares
three major streaming platforms (Disney+,
Netflix, and Amazon) based on critical success
factors. Here's a breakdown of the results:
Netflix : 4.60— Leading with the strongest reach,
content variety , and original productions.
Amazon Prime : 3.5— Strong in brand equity and
global presence.
Disney+ : 3.40— Solid overall but weaker in reach
and content volume compared to Netflix.
CPM
Strategic Implications:-
Netflix : should maintain its strengths while
improving brand perception.
Disney+ : can leverage its brand equity to expand
globally and diversify content.
Amazon: could focus on enhancing original
content to compete more effectively.
SFAS Matrix (Summary View)
Strategic Factor weight Rate Weighted Score
Opportunities
1- Increasing presence in international markets 0.25 4 1
2-Monetize Ecosystem 0.20 4 0.80
Threats
1-Declining Cable TV & Legacy Media Revenues 0.30 2 0.60
2-Regulatory & Antitrust Risks 0.25 2 0.50
Total 1 2.90
Takeaways
Short time or now or still on what they are worked :
1-Remake of old character & stories Ex : Toy story ,
beauty and the beast , Cinderella
2-Commercial agreement with restaurants chains (mac,
chipotle)
Long term or future: -
Diversification (Development of games ) ex: finding
nemo , lion king
Conclusion
• Disney’s acquisition of Fox
offers strong growth in streaming
and global markets.
• SFAS Matrix shows strategic
focus on content and digital
expansion.
Thank You