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Comprehensive BBA Curriculum Overview

The document provides information about the BBA curriculum. It outlines the objectives of the BBA program which are to provide students with systematic knowledge, critical analysis skills, and managerial ability to international standards along with social and environmental concerns. It also aims to develop lifelong learning skills to help students pursue postgraduate education. The BBA curriculum is designed to lay the foundation for an MBA program and prepare students to perform at their fullest in postgraduate studies. It also helps students learn about economic trends, policies, and commerce techniques to deal with business operations. Graduates can pursue higher studies or careers in various fields like industries, media, government, and IT. The course structure includes subjects in business, economics, accounts, math

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Deepak Shah
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80 views9 pages

Comprehensive BBA Curriculum Overview

The document provides information about the BBA curriculum. It outlines the objectives of the BBA program which are to provide students with systematic knowledge, critical analysis skills, and managerial ability to international standards along with social and environmental concerns. It also aims to develop lifelong learning skills to help students pursue postgraduate education. The BBA curriculum is designed to lay the foundation for an MBA program and prepare students to perform at their fullest in postgraduate studies. It also helps students learn about economic trends, policies, and commerce techniques to deal with business operations. Graduates can pursue higher studies or careers in various fields like industries, media, government, and IT. The course structure includes subjects in business, economics, accounts, math

Uploaded by

Deepak Shah
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

BBA CURRICULUM

Presented by: gourav

If you dont know where youre going, youre liable to wind up someplace else!
-- Yogi Berra

WHY BBA ?
BBA course has been designed to cater managerial requirements of the industry. Live projects and training at the industry completes the theoretical knowledge imparted to the students. So, BBA overcomes the limitation of the

OBJECTIVES OF THE PROGRAMME


Possess the systematic knowledge, critical

analysis skills, and managerial ability to function up to the international standards. Have social and environmental concerns and possess ethical responsibilities for sustainable development. To develop the life long learning skills and make the students ready to pursue their post graduate education domestically and internationally.

SCOPE
Aim at developing a students intellectual ability,

executive personality and managerial skills. Assists the students in understanding and developing the unique leadership qualities.

The course structure of the BBA program is designed in


such a manner that it acts as a foundation for the MBA program. The BBA curriculum prepares aspirants to perform their fullest levels in their post graduation program. In order to stand with the competitive world outside, aspirants should have a sound base in graduation level education. This course helps an aspirant to study about the economic trends, fiscal policies and also the different administrative and commerce oriented techniques to deal with the various operations and transactions in the commercial world. Other than higher studies, BBA graduates can opt for a wide range of careers also. They can seek out for employments in share trading, business corporations, industries, print media, and so on. They can also work in Government sector or in IT industries.

BBA COURSE STRUCTURE

Business subjects:
Principles of Management, Organization Behavior, Business Laws, Human Resource Management, Marketing Management, Production and Operations Management, Research Methodology, Consumer Behavior , Quality Management, Project Management, Advertising and Sales Management, Marketing Research, Corporate Strategy , Entrepreneurship , Services Marketing

Economy Related Subjects:


Business Environment, Microeconomics & macroeconomics, Environmental Science , Economy

Accounts & Maths subjects:


Cost and Management Accounting, Business Mathematics , Business Statistics, Financial Accounting , Banking and Working Capital Management.

IT & Others:
Management Information Systems, DBMS, SAD, Business Communication, Project Presentation.

Plans are nothing; planning is everything!


-- Dwight D. Eisenhower

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